Behind The Sm;le

Behind The Sm;le CIO CEO18156 Charity No;1184343 To others he was known for his big smile and caring nature. On Saturday the 25th August 2018 he ended his life.

A charity in memory of our son, to support those with mental ill - health, those bereaved by suicide and campaign for equal rights and better mental health care for all. Our son, William Zacharia Pritchard, known to everyone as Zac, struggled with his mental health for many years whilst trying to cope with the stresses of everyday life, he did not feel able to be open about it due to fear of stigm

a / exclusion, only those close to him knew what he was really going through. We looked for support for him in our area of Worcester and there wasn't any. We then found out there was no support in our area for those affected by suicide bereavement. When someone dies by suicide, those who are left behind are left with the shock and devastation of losing their loved one. Death by suicide can be different to that of a death where you have the chance to say goodbye, as you are not given that opportunity, you are also left with lots of unanswered questions. If the death is at home you will have the house sectioned off and not allowed to be there until the investigations are completed. There are police statements to be made, if other authorities are involved such as the mental health teams there is internal investigations to be heard. There is also the inquest to be heard, which maybe weeks, months after the death and can be another traumatic experience. Being through this unfortunate experience we want to support others and carry them through the awful shocking and traumatic journey, as there is very little support around. To create a meaningful legacy from Zac’s untimely passing we set up this charity to provide information and practical support for people with mental health issues, linking in with the LGBTQ+ community, where possible and for those affected by suicide. Zac felt strongly about diversity and equal rights for all, he identified as gay himself and in line with his values we will aim to support all who reach out to us, especially those with mental ill-health. Our starting point has been setting up peer support groups, for those with poor mental health. We also aim to campaign for better mental health services for all. About Zac;

Zac was 29-year-old, he graduated in 2017 from the university of Worcester where he was a student trustee and a student union diversity officer, among other things. He was passionate about politics and an active Labour supporter; he spoke at various conferences including a TUC conference on LGBTQ+ rights. Zac was not always comfortable with being gay but he embraced it and was part of the LGBTQ+ network, he attended many rallies including Pride and other union marches,
During his time at university he volunteered for various organisations including the homeless and spent most of the last few years working in the care sector in nursing / care homes.Zac always wanted to help others in work and in life, so helping others and helping to overcome the stigma associated with mental health issues and supporting those in a similar situation, will honour his memory. We found a lot of people, like Zac, hide behind the stigma of mental health and put on a smile to the outside world, whilst battling inside, so until you get to know the real person you don't always know whats going on Behind the Smile............ hence the charity name;

Please join us for any of the following groups, contact for more information
02/06/2026

Please join us for any of the following groups, contact for more information

We will see you next Friday at the volunteers expo, 10 to 2pm we will be with our gazebo outside the Guildhall Worcester...
29/05/2026

We will see you next Friday at the volunteers expo, 10 to 2pm we will be with our gazebo outside the Guildhall Worcester. Come and have a chat.

🌟 ONLY 1 WEEK TO GO! 🌟

Worcester’s Largest Volunteer Expo is nearly here! 💙

If you’ve ever thought about giving back to your community, meeting like-minded people, or finding a cause that truly inspires you, this is your sign to get involved 🙌

Join us at the Volunteer Expo where 25+ amazing local organisations and charities will be showcasing exciting volunteering opportunities for all interests, skills, and schedules. Whether you’ve got a few hours to spare or you’re looking for a long-term role, there’s something for everyone!

📍 The Guildhall, High Street, Worcester
📅 Friday 5th June 2026
⏰ 10am – 2pm

Come along, have a chat, discover new opportunities, and see how volunteering can make a real difference, both in your community and in your own life ✨

Tag a friend who’d love this 👇

29/05/2026

A lot of “soft addictions” are less about the thing itself and more about the state we’re trying to regulate underneath it. Shopping, scrolling, sugar, caffeine, constantly checking your phone… they often function like tiny emotional life rafts. Temporary relief. Temporary stimulation. Temporary comfort. 🛶🌊

This is one of the topics I cover frequently with my students in class, how humans naturally move toward whatever helps us feel more soothed, connected, energized, distracted, rewarded, or emotionally buffered. The brain is not “bad” for doing this. It’s adaptive. The problem is when the coping strategy starts replacing the actual need beneath it.

Sometimes what looks like “lack of discipline” is actually exhaustion. Loneliness. Understimulation. Emotional deprivation. Chronic stress. Unprocessed overwhelm. A nervous system searching for regulation in the fastest place it knows how to find it.

Awareness matters because it shifts the question from: “Why am I like this?” to: “What is this behavior trying to do for me?”

And that question tends to open far more doors than shame ever will. 🌱

Stay safe in this heat, drink plenty of water.
28/05/2026

Stay safe in this heat, drink plenty of water.

Check out Violet Project CIO’s post.

On the Saturday of August bank holiday 2018, our son Zac, left the house in the morning and went up on the Malvern Hills...
21/05/2026

On the Saturday of August bank holiday 2018, our son Zac, left the house in the morning and went up on the Malvern Hills where he ended his life. Afterwards we set up Behind The Sm;le to help support others like Zac who suffered with his mental health, we later went on to support others bereaved by su***de.

We don't get many referrals and our only funding is from donations and grants, so we are attempting a fundraising walk.

Please join us on our fundraising walk End to End over the Malvern Hills.
Please register using this link or scan the QR code:
https://donate.giveasyoulive.com/charity/behind-the-smile/event/malvern-hills-ridge-walk-10-5-miles-for-smiles

18/05/2026
In memory of Rebecca Lyes a local artist,  this has captured her original very well, can't believe the likeness.
08/05/2026

In memory of Rebecca Lyes a local artist, this has captured her original very well, can't believe the likeness.

Beneath the arches in Worcester, a new mural now stands as a vibrant and deeply personal tribute to the life and creativity of Rebecca Lyes

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Worcester

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