ShareSavvy

04/08/2026

04/08/2026

02/08/2026

01/08/2026

This is the final "Share Savvy Saturday" post and is a good example of what should be supported and shared.

Wildlife images do not always need to show an animal behaving naturally in the wild to be appropriate.

This photograph clearly shows a genuine veterinary setting. The pigeon is receiving professional treatment from trained veterinary surgeons, suitable PPE is being used and the handling is necessary for the bird’s welfare.

Images like this can help the public understand the specialist care injured wildlife may need, while showing that the animal is being handled for a clear and justified reason.

Before sharing an image of wildlife in care, consider whether it shows:

🩺 a clear veterinary or rehabilitation context
🧤 suitable PPE and professional procedures
❤️ handling which is necessary for the animal’s welfare
🏥 good standards of treatment and housing

WRAS often sees the consequences and suffering caused by inappropriate action/care, please support our vital ethical work helping to support our local wildlife: https://wildlifeambulance.short.gy/LlobLE

01/08/2026

01/08/2026

Throughout today "Share Savvy Saturday" we are sharing examples of images which are good and not so good to share on social media.

This image shows a young wild bird which has been rescued as a nestling, reared on its own, sitting on someone’s shoulder while being hand-fed pieces of processed human food.

Young birds have very specific nutritional, behavioural and developmental needs. Raising one alone, encouraging close human contact or feeding an unsuitable diet can affect its health and reduce its chances of returning successfully to the wild. No wild animal or bird should ever be domesticated - it can always be avoided.

Sharing images like this may encourage others to copy the behaviour without understanding the risks.

A rescued baby bird should be assessed by an experienced wildlife rescue organisation as soon as possible.

WRAS often sees the consequences and suffering caused by inappropriate action/care, please support our vital ethical work helping to support our local wildlife: https://wildlifeambulance.short.gy/LlobLE



This image is AI generated based on a real photo previously seen by WRAS staff, and used to avoid shaming and embarrassing any individual.

01/08/2026

Throughout today we are highlighting "Share Savvy Saturday" and highlighting the need to share only appropriate images and videos online.

Not every image showing a person holding a wild animal is inappropriate.

This photograph was taken during a genuine wildlife rescue. The rescuer is wearing suitable protective equipment, the handling is necessary and the clothing clearly identifies the professional rescue context.

Images like this can help explain:

🚑 how wildlife rescues are carried out
🧤 why suitable protective equipment matters
🦊 how animals are safely handled
🏥 why trained rescue organisations are needed

The key question is whether the interaction is necessary and focused on the animal’s welfare—not whether it simply makes an appealing photograph.

WRAS often sees the consequences and suffering caused by inappropriate action/care, please support our vital ethical work helping to support our local wildlife: https://wildlifeambulance.short.gy/LlobLE

01/08/2026

Today is "Share Savvy Saturday" a campaign to highlight and encourage responsible sharing of wildlife images online.

This is one of our own older photographs and taken many years ago before we recognised the dangers of sharing inappropriate images.

Although the fox was legitimately in wildlife care, the image does not make that context clear. No protective equipment is visible, the photograph appears posed and the animal is being held unnecessarily for the camera.

Wildlife rescue practice—and the way we communicate our work—has developed considerably over the years.

It is important for organisations to review older content honestly and recognise when an image could now send the wrong message.

Being is not about pretending we have always got everything right. It is about learning, improving and promoting better standards today.

WRAS often sees the consequences and suffering caused by inappropriate action/care, please support our vital ethical work helping to support our local wildlife: https://wildlifeambulance.short.gy/LlobLE