24/09/2026
THE PR DOESN’T WASH. 🌊💩
The timing of this sponsored Southern Water article is something else.
Just days after a £2.4 million criminal fine over pollution offences involving Swalecliffe and Whitstable, following another £7 million fine in July.
Over £9 million in fines in two months — and now we get a glossy article telling us how brilliantly they’re protecting Kent’s beaches.
Then comes this:
“We’re continuing year-round monitoring… and trialling real-time water quality monitoring at locations such as Tankerton.”
Really?
SOS Whitstable was involved in the water-testing project. It was stopped.
Canterbury City Council says the citizen-science sampling programme is currently suspended.
And the Tankerton buoy?
Launched in July 2022, with promises that real-time water-quality results would be shared publicly.
Four years later…
WHERE ARE THE RESULTS?
Every time we ask, it’s apparently still “calibrating.”
Four. Bloody. Years.
What exactly are they calibrating — the buoy or the excuse? 🤔
Then there’s the carefully selected 12% statistic.
That does not mean storm overflows caused only 12% of pollution. It means 12% of less-than-satisfactory samples fell within the particular three-day window being analysed.
So:
Where’s the Tankerton data?
What happened to the citizen-science testing?
What did it find?
After five years of campaigning, pollution incidents, criminal prosecutions and millions in fines, we’re not interested in glossy PR.
You don’t get to mark your own homework.
If the data exists, PUBLISH IT.
And if that buoy has really been “calibrating” since 2022…
FOR THE LOVE OF GOD, CALIBRATE THE BLOODY THING. 😂
Clean seas. Open data. Accountability.
The PR doesn’t wash with us. 👀🌊💩