SMK

SMK Campaigning is vital to a healthy society. We help campaigners to thrive.

Who is facilitating the Inside Local Power workshop?Abdi Mohamed has worked in Parliament and for the Labour Party, led ...
19/06/2026

Who is facilitating the Inside Local Power workshop?

Abdi Mohamed has worked in Parliament and for the Labour Party, led grassroots programmes in east London, and now serves as a school governor, charity trustee, and councillor in Tower Hamlets.

Lucy Caldicott has been a Lambeth Cabinet member and was Chief of Staff to Labour’s Richard Parker, the new Mayor of the West Midlands.

Want to get all the tips from Abdi Mohamed and Lucy Caldicott? Sign up for the 24 June Inside Local Power workshop at https://smk.org.uk/training-events/understanding-local-power/

18/06/2026

Hear what SMK CEO Katie Roberts had to say about hope, and how it can be as diverse as the people who speak it. .

"Hope is not finite. There will be no hope hose pipe ban this year. There will be no ration books for hope. There is enough to go round, but we do need to invest in it, to seek it, and to share it."

This empowering speech kicked off the last Thursday. To watch the livestream see comments below for links.

www.smk.org.uk

Who do councillors listen to?Who influences the local economy?Who delivers local services?Where do local leaders meet?Wa...
17/06/2026

Who do councillors listen to?
Who influences the local economy?
Who delivers local services?
Where do local leaders meet?

Want answers to all these questions? Sign up for the 24 June Inside Local Power workshop, facilitated by Abdi Mohamed and Lucy Caldicott, at https://smk.org.uk/training-events/understanding-local-power/

Who is facilitating the on Theory of Change?James Noble has over 25 years’ experience as a social researcher and evalu...
16/06/2026

Who is facilitating the on Theory of Change?

James Noble has over 25 years’ experience as a social researcher and evaluator. He specialises in the theory of change approach and wrote NPC’s key guide on theory of change. He has worked with well over 100 charities and campaigns to develop theories of change including RNID, RSPCA and Disability Rights UK.

Want to learn from James Noble? Sign up for the 23 June at https://smk.org.uk/what-we-do/deep-dive-theory-of-change-a-framework-for-effective-social-change/

In this blog, SMK Associate Rasha Daya answers the question, “As a Chief AI Officer, what are five applications of AI yo...
15/06/2026

In this blog, SMK Associate Rasha Daya answers the question, “As a Chief AI Officer, what are five applications of AI you would explore with a campaigning team?”

1. Tailoring content for localisation and accessibility.
LLMs are useful for adapting tone, format, reading difficulty and language. One signed off message quickly becomes tailored versions, a complicated policy topic becomes everyday language. A human check will be needed to verify accuracy.

2. Finding patterns in a large collection of information (reports, consultations, news, action-tracking records, etc).
Within seconds, LLMs can do the heavy lift identifying patterns. The campaigner’s role becomes guiding the LLM and interpreting what it surfaces.

3. Using publicly-available information to get insights, learning from previous patterns and flagging what is shifting.
What people are saying online, what arguments are shifting, where new ideologies are showing. Bias mitigation should be baked into the prompt and what input is being used.

4. Monitoring and flagging patterns at scale.
Think about the need of monitoring thousands and millions of observations. You can teach AI patterns and let it flag when something happens.

5. Visualising what doesn’t exist in our world.
There’s still debate on the ethical use of AI to generate content, early results of the 2026 charity digital skills report found 40% of charities using AI to generate social media content. From what I saw, the best uses so far were around visualising the future and demonstrating concepts that can be difficult for audiences to visualise themselves.

To read the full blog, or to sign up for the AI & Campaigning , visit https://smk.org.uk/if-i-were-chief-ai-officer-of-my-human-rights-campaign-this-is-how-id-approach-ai-with-my-campaigners/

🚨DISCOUNT FOR CAMPAIGN TRAINING!🚨For (22–29 June), we’re offering an extra 15% off all our training booked by charitie...
15/06/2026

🚨DISCOUNT FOR CAMPAIGN TRAINING!🚨

For (22–29 June), we’re offering an extra 15% off all our training booked by charities with a turnover under £1 million. Use code SCW2026 at check out!

This is our way of making high-quality campaigning support even more accessible to the organisations driving change where it’s needed most.

Book at https://smk.org.uk/what-we-do/support/campaign-training/

Who's facilitating the on AI & Campaigning?Rasha Daya is a seasoned campaigner specialising in the practical integrati...
15/06/2026

Who's facilitating the on AI & Campaigning?

Rasha Daya is a seasoned campaigner specialising in the practical integration of AI into campaigning.

For over seven years, she campaigned nationally and globally to drive policy and narrative change on child poverty, climate change, education in emergencies and protecting children living in conflict areas, with Save the Children and The Children’s Society.

Her current focus is integrating AI into human-rights campaigning in ways that are ethical, strategic, and auditable. She designs practical AI workflows that surface evidence, map narratives and inform campaigning strategies.

Ready to learn from Rasha Daya? Sign up TODAY for the on AI & Campaigning on 18 June! https://smk.org.uk/what-we-do/deep-dive-ai-campaigning-masterclass-using-artificial-intelligence-effectively-and-ethically/

🎉And finally, the long-awaited surprise of the night. The person who reminds us that with unrelenting efforts, This ...
11/06/2026

🎉And finally, the long-awaited surprise of the night. The person who reminds us that with unrelenting efforts, This year's Long Term Achievement Award goes to...

ZRINKA BRALO!

Under Zrinka’s leadership over the past 25 years, Migrants Organise has helped transform the landscape of migrant justice organising in the UK. Her strategies combine community organising, leadership development, direct advice, coalition building, speaking out and direct action rooted firmly in the lived experience of migrants and refugees. In her time as CEO, she has supported the development and establishment of many new groups and organisations, and catalysed many powerful grassroots campaigns, including Abolish Reporting, Patients Not Passports, Access to Justice, Housing Justice, Promote the Migrant Vote, Solidarity Knows No Borders, MPs Not Border Guards, and the Fair Immigration Movement Charter.

“Winning this award is recognition of the heart of our mission and our community, stepping up and ensuring that migrants and refugees are not only heard, but truly lead the movements shaping our own futures. It celebrates the courage of thousands of grassroots organisers who have built power from living rooms, community halls, and detention centre gates, often in the face of enormous hostility. It is a reminder that when we work together, in solidarity and organise relationally for dignity and justice, we don't just resist hostile policies, we build the welcoming, just society we all deserve to belong to and that belongs to us.” - Zrinka Bralo

Read more about her at

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