03/06/2026
Sometimes the most powerful ideas come from stepping outside your day-to-day work. Athens was exactly that.
Our Fundraising and Communications team joined colleagues from across Médecins du Monde International, hosted by Médecins du Monde Greece - Γιατροί του Κόσμου, for a few days of learning, reflection and collaboration.
We explored campaign ideas - from messaging that lands exactly right, to when it goes very wrong. We shared approaches to individual giving, press and media engagement, and the realities of working across different country contexts.
Just as valuable were the informal moments.
Conversations between sessions.
Recognising how we share the same challenges.
And leaving inspired.
Athens added another layer to the experience. Early morning runs through quiet streets. An 800m lap of the Panathenaic Stadium, where our team were briefly Olympic runners, thanks to a very kind warden.
A city where history is visible everywhere, and where it’s impossible to ignore how deeply systems shape people’s lives.
History shows us how easily access to healthcare is restricted when systems go unquestioned. But it also shows that systems can change when challenged. We are here to challenge them, because healthcare is a human right.
Across chapters, we see the same healthcare barriers on our doorsteps as in conflict settings. The same injustices, in slightly different forms.
So our response cannot be fragmented. It has to be connected - across countries, across contexts, and across the system itself.
Grateful to be taking this forward in our work.
