National Federation of Fishmongers

21/08/2026

🐟 NFF MEMBER SHOWCASE: WORLD OF FISH 🐟

Next up in our member spotlight, we’re heading to the Suffolk coast to catch up with Bryan Snow from World of Fish in Lowestoft! Double finalists in FOTY!

📍 Shop: World of Fish
👤 Member: Bryan Snow
📌 Location: 6 Cooke Road, South Lowestoft Ind Est, Lowestoft, NR33 7NA
🗺️ Map Link: https://maps.app.goo.gl/XTrKbSyt5eWj74xd8

⏳ Trading: 26 years🏆

The Story Behind the Counter 🔪

World of Fish is a proper family legacy. Bryan’s dad, Alan, first set up shop back in 2000, with Bryan joining him a couple of years later to shape World of Fish into the local staple it is today. Alan took a well-earned retirement just before Covid, and Bryan has been flying the flag for top-quality coastal fishmongery ever since.

Looking Ahead: The Next 10 Years 🔮

The industry is shifting, but Bryan’s view on the future is straightforward—focus on craft and service:

"I think it’s going to get harder for us, and it will be survival of the strongest. But true fishmongers who stick to high-quality fish and proper customer service are the ones who will thrive."

With over 25 years of strong trade, quality and outstanding customer service and feedback, I can see them thriving for years to come! NFF

What Happens Before Fish Hits the Counter 🌊

When asked what he wishes the public understood better, Bryan pointed straight to the real journey behind every single catch:

The Reality at Sea: The enormous overheads fishermen face before setting sail—fuel, bait, crew wages, specialized gear, and heavy insurance.

The Logistics: Moving fresh catch rapidly across the UK transport network to keep quality at its peak.

Mother Nature in Charge: Bad weather means boats stay tied up and catches drop—you can't turn on a tap for wild seafood.

A huge thank you to Bryan for taking the time to share his journey and representing the heart of independent fishmongery! 👏

👉 NFF members: Want your shop showcased next? Send us a message or reply to your member email to get featured!

14/08/2026

🐟 NFF MEMBER SPOTLIGHT: CJ HOOK’S FISHMONGERS 🐟
For our latest Member Appreciation post, we’re heading to Kent to introduce Ryan Caston, Owner of CJ Hook’s Fishmongers in Rochester! 📍

Having opened their doors just shy of four months ago, CJ Hook’s is already making a splash on Rochester High Street. But Ryan’s journey with fish started long before taking the leap as a business owner.

Starting out as a Saturday boy, Ryan initially had his sights set on becoming a Chef—a path that took him into Michelin-listed kitchens across both the UK and France. Experiencing burnout from the late nights, he decided to swap late nights for early mornings, refocusing his passion entirely on the fishmongery craft.
Now with over 12 years of experience under his belt—and a former Young Fishmonger of the Year runner-up title—Ryan is setting his sights on even bigger things for the independent fish trade! 🔪✨

🗣️ IN RYAN’S OWN WORDS:
💡 Championing the Next Generation:
"I would love to see more encouragement for youth in the industry. I’ve been doing free demos at local schools and colleges in the hope of building more trust in kids when it comes to fresh fish. I’d like this to grow and make seafood far more inviting for the next generation."

🌊 Rediscovering British Seafood Diversity:
"I wish the public knew how diverse and simply stunning the seafood the UK has to offer really is. We have such an abundance of fresh fish on this island nation—it’s such a shame we are so drawn to the more mundane species like cod! Let’s get the country eating more sardines, saithe, crabs, and loads, loads more!"

We are incredibly proud to have dedicated, passionate craftspeople like Ryan representing the National Federation of Fishmongers. Be sure to pop in and support CJ Hook's if you're in the area!

📍 Visit CJ Hook’s Fishmongers:
174 High Street, Rochester, ME1 1EX
🗺️ Find them on Google Maps: https://maps.app.goo.gl/wgRV88jRFBh6shRa7

13/08/2026

🐟 DID YOU KNOW YOU MAY BE ELIGIBLE FOR 100% FUNDED SEAFISH TRAINING IF YOUR AN ENGLISH SEAFOOD BUSINESSES 🐟

Want to upskill your team, boost customer trust, and protect your margins—without touching your bottom line?

Seafish has secured grant funding through the Fisheries and Seafood Scheme (FaSS) to deliver 100% funded training for learners working in English seafood businesses until 31 March 2028. Whether you're onboarding new recruits or sharpening the skills of existing staff, this financial support takes away the cost burden.

🎓 100% FUNDED SEAFISH COURSES
(Lead to Nationally Recognised Qualifications)

* Food Safety & Hygiene: Introductory, Elementary & Intermediate
* HACCP: Introduction & Elementary
* Health & Safety: Elementary
* Specialist Operations: Bivalve Purification Operations & Management
* Quality & Compliance: Food Allergens

Management & Food Authenticity Verification
🛠️ ADDITIONAL SPECIALIST COURSES FROM SEAFISH
(Standard fees apply | Venue/fish costs not included)
* Official Control Sampling
* Fish Quality Assessment (Remote & Practical options)
* Fish Smoking (Principles & Practical options)

📈 WHY IT PAYS TO TRAIN YOUR TEAM WITH SEAFISH
Better training = better performance.✅

Build Customer Trust: Displaying recognised qualifications proves food safety and quality are non-negotiable in your shop.✅

Reduce Costly Mistakes: Confident teams run smoother counters, manage HACCP/allergen risks effortlessly, and reduce waste.✅

Retain Top Talent: Investing in your people builds pride in the trade and keeps your best staff for the long haul.✅

💡 Don't leave funding on the table. Take advantage of Seafish’s funded training to invest in your team and protect your business standards at zero tuition cost for qualifying courses. What's not to lose?

🔗 Read the full announcement & details here:
https://www.seafish.org/about-us/news-blogs/14-million-secured-to-expand-seafood-industry-training/

📲

06/08/2026

🚨 Over £1.4 million secured to support seafood industry training

We have secured more than £1.4 million in funding to help people working across the UK seafood industry access high-quality training.

The funding will support around 6,000 training days, helping people develop new skills, refresh essential safety training and progress their careers.

Eligible seafood businesses and individuals in Scotland, England and Wales can access fully funded training across a wide range of courses, including:

⚓ New entrant fishing training
🦺 Safety refresher courses
📡 Career progression qualifications
🏭 Food hygiene and HACCP training
🐟 Fish quality assessment and specialist seafood skills

For the first time, funding will also support our onshore training programmes, extending opportunities to processors, wholesalers, fish markets, aquaculture businesses, retailers and fish and chip shops.

Find out more and check your eligibility: https://buff.ly/Ds4kHnK

06/08/2026

🦪 Pure Passion, Perfected Craft.

To us, an oyster isn't just seafood—it’s a lifelong obsession. Across the country, members of the National Federation of Fishmongers pour genuine pride, deep-rooted skill, and relentless dedication into every shell behind our counters.
From carefully sourcing peak-condition stock to precision-shucking with effortless mastery, our craft guarantees you an incredible shellfish experience every single time.🦪🏆

Hand-Selected Excellence: Deep knowledge of our coasts, seasonality, and uncompromising freshness.🦪

Masterful Skill: Shellfish opened with care, precision, and complete respect for the product.

Nationwide Pride: The exact same high standard of craft, no matter where you visit an NFF member counter in the UK.

Stop by your local NFF fishmonger today and taste the difference true passion makes. 🌊

How do you take yours—purist, iced, or with a splash of hot sauce? Drop your favorite in the comments! 👇

01/08/2026

31/07/2026