21/05/2026
secures funding for Wellbeing in Wales’ Creative Industries
Our union-led programme celebrates our Enabling Cultural Change Conference and continued investment to support workers and employers across Wales.
CULT Cymru is a partnership between the creative industries’ trade unions led by Bectu Cymru, in partnership with Equity, Musicians' Union and Writers' Guild of Great Britain, and we’re proud to announce continued support from Welsh Government for 2026-2027. This will enable the next phase of our pioneering work to embed mentally healthy, respectful, and safe working practices across Wales’ TV, film, live events, and arts sectors – ensuring every person feels valued, supported, and able to speak up.
This announcement follows four years of union-led work tackling the pressures affecting creative workers. Freelancers and other workers have too often been expected to absorb long hours, insecurity, bullying, discrimination and unsustainable pressure as a price of working in the industry.
Working in partnership with wellbeing specialists 6ft From The Spotlight, employers and industry bodies, we set out to change that. The evidence shows it is working.
The Wellbeing Facilitator placements and training programme has attracted international interest, with Wales becoming increasingly recognised as a leader in developing safer and more sustainable working practices across the sector. With continued union collaboration, industry commitment and Welsh Government support, we aim to ensure that wellbeing, worker voice and fair working practices become embedded across the sector – not treated as optional extras.
Enabling Cultural Change in the Creative Industries conference
In March 2026, CULT Cymru brought together unions, employers, broadcasters, workforce representatives and industry partners from across the UK for our conference.
The conference celebrated the progress made while reinforcing the growing consensus across the industry that mentally-healthy workplaces depend on fair working conditions, accountable leadership and workers having a genuine voice.
Discussions focused on the need for long-term cultural change across the creative industries; ensuring that safety, dignity and inclusion are treated as essential parts of production practice rather than optional extras. Industry organisations covering the UK participated in the event.
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