13/07/2025
We are delighted to introduce Mrs. SHOSHA KAMAL as a jury member for Karama Foundation's upcoming Embroidery Motifs Design Competition celebrating the rich tradition of Egyptian embroidery clothing, the competition is powered by GebRaa and supported by ExxonMobil.
📌About Mrs. Shosha Kamal Design House
Shosha is an Egyptian designer and artist known for her work inspired by ancient Egyptian heritage. She is dedicated to reviving Egypt’s cultural legacy and presenting it in a modern context through design
-Her work gained early international recognition Her Wing Sofa was named the Best Sofa Design Worldwide in 2016 by the International Product Design Awards in London
She won the A’ Design Award for three consecutive years (2014, 2015, 2016) in Milan, and was titled a “Design Hero” in 2016
In 2017, she was honored by President Abdel Fattah El Sisi at the Youth Conference in Alexandria for her contributions to Egyptian heritage
One of her chairs was gifted to the First Lady of the United States, and is now part of the White House furniture collection
Her designs have reached homes in over 8 countries
In 2013, Shosha founded a new discipline called Fundraising Design, which supports NGOs in raising donations through design She also launched Annure, a lighting brand that helps bring light to African homes Her work spans various design fields, always with the goal of using design to serve humanity
📌 Registration now:
https://forms.gle/1E6rYPX3HvLE9TYr8
Get ready to reinvent the heritage! Only four outstanding designers will be honored with the following financial awards:
1st Place: 10,000 EGP
2nd Place: 7,000 EGP
3rd Place: 5,000 EGP
4th Place: 3,000 EGP
An orientation session will be offered after registeration and applications filtration to guide your creative direction during the one month design phase
📌 Deadline: July 17, 2025
Don't miss out, and let your unique design shine!
