Ouissal - Deutsch-Arabisches Mentoring Projekt

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The Arabic name Ouissal means “bridge” or “connection” and reflects the goal of the German-Arab mentoring program: connecting women entrepreneurs and female executives for a joint learning process and intercultural exchange. Ouissal bedeutet auf Deutsch etwa "Brücke" oder "Verbindung" und verkörpert somit auf ideale Weise das Ziel des Deutsch-Arabischen Mentoring-Projekts der EMA: den interaktiven Austausch von erfahrenen und jungen Frauen, die Entwicklung einer nachhaltigen Geschäftsidee im interkulturellen Unternehmerinnentandem und die Stärkung eines interdisziplinären deutsch-arabischen Frauennetzwerkes.

15/10/2026

💚 🇪🇬 From the application round to the German-Arab Women’s Forum in Berlin 🇩🇪 💙

Every meaningful connection begins with a first step. For OUISSAL, that step is applying online and what follows is a journey of shared learning, cross-cultural exchange, and growth.

For this Egyptian Growth Team, the journey began with the application and matchmaking process, continued through kickoff meetings, online mentoring sessions, and interactive workshops, and culminated in the 7th German-Arab Women’s Forum in Berlin.

Throughout this experience, Dr. Kirsten Soyke, Lawyer and Mentor, accompanied three inspiring entrepreneurs as they exchanged ideas, explored new perspectives, and strengthened their visions for the future.

🌱 Matab Nadim, Founder and CEO of Ecomat, is transforming agricultural waste, particularly dried date palm leaves into valuable biomaterials and renewable energy, advancing sustainable technologies within the circular economy.

⚕️Dr. Aya Youssef Founder and CEO of متطمنة - Mettamena, is creating a safe, confidential, and culturally sensitive space where Arab women can access support on their mental health and wellness journeys.

💻 Sara El-Dakhly, Co-founder and Technical Director of Kadry Group, is combining scientific research with innovative technologies, including nanotechnology, artificial intelligence, and the Internet of Things, to develop sustainable agricultural and healthcare solutions.

The German-Arab Women’s Forum in Berlin was not simply the final chapter, it was an opportunity to celebrate how far these women had come and the connections that will continue to inspire their work long after the program. Because when women connect, exchange knowledge, and support one another, they create possibilities that extend far beyond themselves.

Watch their OUISSAL journey unfold, from the first application to the connections made in Berlin. ✨

Thanks to Agentur für Wirtschaft und Entwicklung (AWE) for this incredible cooperation and to Federal Ministry for Economic Cooperation and Development (BMZ) for funding the program.

We had a powerful start in Berlin! 💚✨Day 1 of the 7th German-Arab Women’s Forum began with a truly special moment: bring...
14/10/2026

We had a powerful start in Berlin! 💚

✨Day 1 of the 7th German-Arab Women’s Forum began with a truly special moment: bringing together our OUISSAL mentees and mentors for the final workshop of the 2025/2026 cohort.

After a year of learning, growing, sharing experiences, and building meaningful connections across cultures and borders, it was beautiful to see everyone reunited at the lovely memox in Berlin. From heartfelt conversations to inspiring exchanges and collaborative activities, the room was filled with warmth, laughter, and the incredible energy of women learning from one another and growing together.

A heartfelt thank you to Clara Gruitrooy , OUISSAL’s initiator, for bringing this vision to life, and to Danniela Greiffendorf, our workshop leader, for guiding this final workshop and creating such a meaningful space for reflection, connection, and shared growth. 🌱

This gathering was more than a workshop; it was a celebration of the journeys we have taken together, the relationships we have built, and the possibilities that lie ahead. 🌍

As this cohort comes to a close, we are reminded that while a program may end, the connections, lessons, and friendships we create can last a lifetime. ✨

OUISSAL is implemented by the Euro-Mediterranean-Arab Association (EMA e.V.) in cooperation with the Agentur für Wirtschaft und Entwicklung and funded by the Federal Ministry for Economic Cooperation and Development (BMZ).

Picture Copyright: EMA e.V. & Kateryna Myronenko

What an incredible week we had in Berlin! 💙The 7th German-Arab Women’s Forum marked the completion of the 7th cohort of ...
09/10/2026

What an incredible week we had in Berlin! 💙

The 7th German-Arab Women’s Forum marked the completion of the 7th cohort of the German-Arab mentoring program , bringing together women entrepreneurs and leaders from Germany and 9 MENA countries to celebrate the end of the program, reflect on their experiences and, most importantly, strengthen the connections they have built along the way.

OUISSAL was also part of the 3rd Equality Day, organised by the Federal Foundation for Gender Equality. Clara Gruitrooy, Initiator of OUISSAL; Tanja-Susanne Schleifer, OUISSAL Mentor; and Nouran El-Ghazouly Elghazouly, OUISSAL Mentee, shared their OUISSAL journeys and reflected on the value of cross-cultural exchange and mentoring. A big thanks to Lisi Maier and Dr. Arn Sauer for inviting us, and congratulations on bringing together around 1,000 guests from politics, business, science and civil society committed to a gender-equal Germany.

We hosted a networking reception in cooperation with Bundesstiftung Gleichstellung, Frauen in die Aufsichtsräte - FidAR e.V. and theAgentur für Wirtschaft und Entwicklung. Dr. Katharina Stasch, Director-General for Global Alliances, European Union and Economic Cooperation at the Bundesministerium für wirtschaftliche Zusammenarbeit und Entwicklung (BMZ), delivered the keynote address, highlighting the importance of program like OUISSAL for German development policy and the value of cooperation and exchange between the participating countries.

Following words of welcome from Clara Gruitrooy and Karla Luzette Beteta Brenes, Head of Advisory Services for Latin America, Gender & Diversity at AWE, the evening also gave the floor to OUISSAL participants. Sara Samadi, OUISSAL Mentee from Morocco, and Vanessa Werner, OUISSAL Mentor from Germany, shared their personal experiences and reflected on what they have gained from their participation in OUISSAL.

The reception took place at the lovely memox. OUISSAL participants showcased their businesses, products and services and connected with guests from diplomatic missions, civil society organisations and the private sector. A huge thank you to all our mentors and mentees for making this cohort so special. We are incredibly grateful for your openness, commitment and the energy you brought to OUISSAL. 💙

At the end of the Forum, one message remains at the heart of OUISSAL:
Women from different countries, cultures and professional backgrounds can learn from one another, grow together and build lasting connections across borders.

OUISSAL is implemented by the Euro-Mediterranean-Arab Association (EMA e.V.) in cooperation with the Agentur für Wirtschaft und Entwicklung and funded by the Federal Ministry for Economic Cooperation and Development (BMZ).

Picture Copyright: EMA e.V. & Kateryna Myronenko

✨ Meet us at the 3rd Gleichstellungstag in Berlin!On 6 October, we’re excited to join the 3rd Gleichstellungstag, organi...
04/10/2026

✨ Meet us at the 3rd Gleichstellungstag in Berlin!

On 6 October, we’re excited to join the 3rd Gleichstellungstag, organized by Bundesstiftung Gleichstellung, at the Berlin Congress Center where we’ll be showcasing Ouissal and sharing why mentorship can make such a meaningful difference in creating more equal opportunities.

📍 Weitblick-Bühne, Level B | Berlin Congress Center
🕐 13:00–13:55 PM
🎤 "Die Bundesstiftung Gleichstellung im Gespräch“

The session will explore some of the most pressing questions around gender equality today from equal pay and the role of men in equality policy to the barriers women face in academic careers. We’re especially proud that Ouissal will be represented on stage, alongside an inspiring group of speakers and community members:
✨ Filiz Polat, Member of Parliament
✨ Josephine Ortleb, Member of Parliament
✨ Pauline Hachenberg, Bundesstiftung Gleichstellung
✨ Sheyda Weinrich, Bundesstiftung Gleichstellung

And representing Ouissal, we’ll be there to share our perspective on the power of mentorship and the impact of building meaningful connections and opportunities:
✨ Clara Gruitrooy, Ouissal initiator
✨ Nouran El-Ghazouly , Eco Studio, one of our mentees
✨ Tanja-Susanne Schleifer Endava, one of our mentors

We’re looking forward to sharing the Ouissal story, celebrating the impact of mentorship, and contributing to an important conversation about how we can create more inclusive and equal pathways for everyone.

If you’re attending the Gleichstellungstag, come say hi and join the conversation! 💜
See you there! 👋

✨ 2 DAYS TO GO! 🇩🇪💛Berlin, here we come!After months of mentoring, learning, collaboration, and meaningful cross-cultura...
02/10/2026

✨ 2 DAYS TO GO! 🇩🇪💛

Berlin, here we come!

After months of mentoring, learning, collaboration, and meaningful cross-cultural exchange, the OUISSAL 2025/26 journey is almost ready to reach its next chapter.

⏳ Just 2 days until the 7th German-Arab Women’s Forum!

This October, all mentors and mentees from across Germany and the MENA region will come together in Berlin to reunite, share experiences, network and celebrate the journeys that brought us here.

Meet us on the 6th of October at the 3rd Equality day organized by Bundesstiftung Gleichstellung where we will be showcasing Ouissal in Weitblick-Bühne at 13:00 – ca. 13:55 Uhr.

That same evening, invited guests will have the opportunity to continue networking and learn more about the mentees, their businesses, and their entrepreneurial journeys. The networking reception is organized by EMA e.V. in cooperation with Frauen in die Aufsichtsräte - FidAR e.V., Agentur für Wirtschaft und Entwicklung and Bundesstiftung Gleichstellung.

OUISSAL has always been about more than a program. It’s about the people we meet, the bridges we build, the lessons we share, and the connections that stay with us long after the mentoring journey ends. 🤝✨

Berlin awaits. 🌍🇩🇪
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28/09/2026

OUISSAL not only connects German Mentor with Arab Mentees, but also Arab Mentors with German Mentees. ✨

One of the things that makes OUISSAL special is that the exchange works in both directions. Meet one of our Growth Teams that brings together three women from different professional and cultural backgrounds, sharing experiences, ideas and perspectives across borders.

🇯🇴 Aghadir Jwaihan Official, General Director of the Princess Taghrid Institute for Development and Training in Jordan, is an experienced mentor who brings her expertise and perspective to the team.

🇩🇪 Luise Thiem, Co-Founder of Neuerding in Dresden, works at the intersection of spatial strategy, urban development, real estate and visual communication, with a focus on creating places that connect people and have a lasting impact.

🇩🇪 Petra Desort, Founder of The People’s World in Hamburg, supports expatriates, immigrants and companies in building stronger connections through interpersonal relationships, cultural understanding and orientation.

Different professional experiences, industries and perspectives come together, creating space to ask questions, share ideas, learn from one another and explore new possibilities. For us, this is at the heart of OUISSAL: building meaningful connections across borders and creating a space where everyone has something to contribute and something to learn. 🌍

We look forward to following their journey and seeing what they continue to create together! 💚

Thanks to Agentur für Wirtschaft und Entwicklung (AWE) for this incredible cooperation and to Bundesministerium für wirtschaftliche Zusammenarbeit und Entwicklung (BMZ) for funding the program.

🌟 Mentee of the Week: Walaa Ghoniem 🌟Meet Walaa Ghoniem, Founder & CEO of STEMers 🚀 a passionate leader empowering the n...
13/09/2026

🌟 Mentee of the Week: Walaa Ghoniem 🌟

Meet Walaa Ghoniem, Founder & CEO of STEMers 🚀 a passionate leader empowering the next generation through STEM education, innovation, and opportunity.

Her vision, dedication, and commitment to creating meaningful impact make her an inspiring force to watch. 💡✨

We’re proud to celebrate Walaa as our Mentee of the Week and can’t wait to see all the amazing things she’ll continue to build! 💙

👏 Join us in celebrating Walaa and her journey!

26/08/2026

"Alone we go fast, but together we go far" 🤝🚀

From the kickoff to the journey ahead, this Growth Team is a beautiful example of what collaboration, shared learning, and mentorship can achieve.

As part of the OUISSAL’s new Growth Team concept, we are taking a collaborative approach to mentoring. Moving beyond the traditional one-on-one model, two to three mentees are connected with one mentor to form a Growth Team. Bringing together participants from different countries and sectors creates a space where diverse perspectives, experiences, and expertise can be shared to support individual and collective growth.

We are incredibly proud to highlight the journey of mentor 🇩🇪Nadine Nembach and her three mentees:

🇲🇦Meryem El Badaoui, CEO & Founder of PLAVEG, a bio-packaging innovation using agar agar, a natural plant-based gel designed to break down naturally in the environment as an alternative to traditional plastics.
🇹🇳Amira Hasnaoui, CEO & Co-Founder of WorkPoint, a platform connecting how people work, move, and use resources, helping organizations manage smarter, act responsibly, and engage employees in driving positive change through sustainability.
🇲🇦Fatima Tirssi, CEO of Elite Insight, a Leadership, Strategic HR, Human Capital & Organizational Advisory firm supporting organizations in strengthening leadership, developing talent, navigating transformation, and improving organizational performance.

Together, they have exchanged ideas, challenged perspectives, shared expertise, and supported one another proving that growth is even more powerful when we grow together. 🤝💫

We are so proud to witness their growth, collaboration, and incredible journey through OUISSAL. 💙

🎓 Final OUISSAL Academy Workshop – 26 August! 💚We’re excited to invite all OUISSAL 2025/26 participants to the final OUI...
24/08/2026

🎓 Final OUISSAL Academy Workshop – 26 August! 💚

We’re excited to invite all OUISSAL 2025/26 participants to the final OUISSAL Academy online workshop of the cohort! 🎉

🌱 Sustainable & Impact-Driven Business Models�📅 26 August 2026�🕔 5:00 PM CEST�💻 Online via Zoom
�👩‍🏫 Led by Amira Fouad, Sustainability Consultant & Renewable Energy Engineer
In this practical and interactive session, we’ll explore how sustainability can help you build more resilient, competitive, and future-ready businesses.

You’ll discover practical ways to:�✨ Integrate sustainability into your business model�✨ Strengthen competitiveness and attract customers & investors�✨ Identify funding opportunities�✨ Build more resilient and impactful businesses

📌 Participation is mandatory for all OUISSAL 2025/26 participants.

Let’s come together for one final learning experience and close our OUISSAL Academy journey on a high note! 💚🌍

Learning Goes Both Ways 🌱OUISSAL is more than mentorship, it’s a space for learning from each other, sharing experiences...
12/08/2026

Learning Goes Both Ways 🌱

OUISSAL is more than mentorship, it’s a space for learning from each other, sharing experiences, and growing together. 🤝✨

Because every mentor has something to teach, and every mentee has something to share. Across cultures, experiences, and perspectives, OUISSAL creates meaningful connections that inspire mutual learning and collective growth. 💚

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StresemannStr. 21
Berlin
10963

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