09/10/2026
With rising Internet pe*******on in rural China and advances in technologies such as big data and cloud computing, the agricultural sector is undergoing continuous innovation and transformation. The widespread use of smartphones is bringing digital dividends to rural areas. The Internet and mobile Internet are helping modernize traditional agriculture, accelerate the development of new rural communities, and increase farmers' incomes.
In practice, the Internet has transformed agricultural distribution primarily through e-commerce. Rural e-commerce connects agricultural producers directly with consumers, reduces intermediaries, and increases farmers' incomes. Moreover, the integration of the Internet and agriculture has revitalized agricultural capital markets, expanded access to financial services—particularly for individual farmers underserved by traditional financial institutions—and created new channels for funding and technological support for agricultural development.
