Canadian Black Standard

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The Standard is a networking and advocacy platform addressing systemic barriers to employment advancement and the inclusion of Black Canadian women in Marketing.

A great evening with She’s4Sports surrounded by women helping shape the future of sport from every angle: media, partner...
05/11/2026

A great evening with She’s4Sports surrounded by women helping shape the future of sport from every angle: media, partnerships, business, leadership, and community.

One of the strongest takeaways from the conversation? True progress requires representation, but it also takes persistence, advocacy, data, investment, and people willing to open doors and keep pushing the conversation forward.

During the event, Leah MacNab, Head of International Strategy & Operations with the NBA, spoke about the work behind bringing the WNBA to Toronto, highlighting that major milestones are often backed by years of strategy, relationship-building, and proof that there is both an audience and a community ready to support women’s sports at a larger scale.

It was also special running into familiar faces and long-standing connections. From partners and collaborators to community builders and athletes, the event itself reflected how interconnected this work really is.

Thank you to for continuing to create space for these conversations and for amplifying the voices of women across sport.

Somewhere along the way, asking for help started to feel like a last resort. Something you only do when you’ve run out o...
04/23/2026

Somewhere along the way, asking for help started to feel like a last resort.
 
Something you only do when you’ve run out of answers.
 
But that thinking keeps you stuck longer than the problem itself.
 
You don’t get extra points for doing life alone.
And you don’t have to carry this much by yourself.
 
The people around you are part of how you move forward.
 
Sometimes, progress looks like letting someone in.
Letting yourself be supported.
Letting it be shared.
 
You’re allowed to reach for that.
 

The road to the FIFA World Cup is underway and the women shaping it are already in the room.With the countdown to 2026 b...
03/18/2026

The road to the FIFA World Cup is underway and the women shaping it are already in the room.

With the countdown to 2026 building across Canada, The Standard was proud to attend the WISE Women in Sports & Events launch event celebrating the road to the World Cup.

As Canada prepares to host the world’s biggest sporting event, conversations around leadership, representation, and the importance of diverse voices are more important than ever.

Swipe to catch a few moments from the evening.

Always great to be in the room with leaders and partners across , , , and , and proud to have the Canadian Black Standard represented in the conversation.

The road to 2026 is underway.

A big stage moment with , , and the .On IWD, our team at the Canadian Black Standard had the opportunity to attend a Rap...
03/12/2026

A big stage moment with , , and the .

On IWD, our team at the Canadian Black Standard had the opportunity to attend a Raptors game, and even got to see ourselves on the big screen during halftime. Swipe to catch the moment 🎥

Seeing our work recognized in such a space is incredibly meaningful.

A sincere thank you to the teams at the NBA and MLSE for creating space to spotlight our work. We are grateful for partners who understand the importance of investing in community impact and visibility.

Special thanks to Cheryl Sebastian, Kai Francois, Helen Olaniyan, Karen Grant-Cater, Brandon Gibbs, and Shawna Morrison for helping make this moment possible.

Grateful for the partnership and excited for what we continue building together.

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