09/06/2026
Rosina Pencheva will be presenting "Capturing Belonging: How Creativity Reclaims Places" this Friday at PechaKucha Night Sofia #42 - BELONGING BY DESIGN June 12 +Book Signing.
Rosina is the founder of Capturing Creativity, a cultural producer and professional photographer with long-standing experience in the fields of art and culture. She is also a Bulgarian ambassador of Homo Faber, the international movement dedicated to contemporary craftsmanship.
Since 2013, Rosina has been developing her work around revealing the creative process to a wider audience, using documentary photography and storytelling to bring forward the people, ideas and invisible work behind cultural projects.
Today, Capturing Creativity has built extensive experience in bringing together artists, craftspeople, designers and cultural institutions from across Bulgaria for collaborative creative initiatives.
In her talk, she will present her driver & motivating challenge: "What makes people feel that a place belongs to them – and that they belong to it?"
Through the work of Capturing Creativity, Rosina Pencheva will share how photography, storytelling, craft, design and cultural interventions can change the perception of overlooked urban spaces. The presentation looks at creativity not only as an individual act, but as a way to build connection, attention and a renewed sense of belonging.
Here is the full program of speakers:
👉 Yanislav Rusev, "Building the Netflix of English Learning"
👉 Louise Mandel & Kalina Hristova, "B is for Britpop"
👉 Rosina Pencheva, "Capturing Belonging: How Creativity Reclaims Places"
👉 Angelina Jordanova, "My Life Experience & Challenge in Africa"
👉 Stefan Vladimirov, "Bulgaria By Design"
👉 Eleonora Carnasa, "The Most Powerful Designer: Biochemistry"
👉 Nevena Peeva-Todorova, "The Business Model Designs for the Future"
👉 Stefi Peykova Krishnan & Dobra Slavkova & Radina Doneva, "Design Intelligence: From Roots to Futures"
PechaKucha monthly events are organized by Levent Korkmaz, founder at The Creative Institute for Happiness.