In Memory of You

In Memory of You WA based charity dedicated to supporting bereaved parents after the loss of a pregnancy, baby or child. This is their legacy.

We provide Memory Boxes and Keepsake Packs to hospitals while also facilitating support groups and community events to foster connection and healing. IMOY was co-founded by Emma Francis and Jess Doyle following the heartbreaking loss of their babies in 2021. Ada June Francis was stillborn following a low-risk, uncomplicated pregnancy, and Faolan Doyle passed away following a traumatic birth and week-long stay in the NICU.

Our Safe Spaces Support Group is on again this Sunday, 1–3pm 🤍A baby-free, pregnancy-free space created especially for o...
07/08/2026

Our Safe Spaces Support Group is on again this Sunday, 1–3pm 🤍

A baby-free, pregnancy-free space created especially for our bereaved community. No pressure to share, no expectations to be anything other than exactly where you are.

Come for some craft, connection, coffee and cake, or simply come and sit with people who get it.

🤍 Sunday | 1–3pm
🤍 Baby free + pregnancy free
🤍 Craft, connection, coffee + cake

You can register via our website (link in bio) or through the event page in our private Facebook group.

Come as you are. You deserve a space where you can just be 🤍

Happy Birthday to our beautiful Jess🤍 40 and fabulous!!! Where do we even start…If you’ve ever received one of our memor...
23/07/2026

Happy Birthday to our beautiful Jess🤍 40 and fabulous!!!

Where do we even start…

If you’ve ever received one of our memory boxes, come to one of our events, or simply felt supported by our community, chances are you’ve been touched by Jess’s heart without even knowing it.

She pours so much of herself into IMOY. The late nights, the packing days, the ideas, the problem solving, the caring for families behind the scenes… she gives it everything.

What started with two mums navigating unimaginable loss has grown into something neither of us could have imagined, and we’re so grateful to be doing it alongside one another.

Jess, we hope today is all about you. You deserve to feel so loved, celebrated and spoilt (for once!).

Happy Birthday, beautiful. Thank you for everything you do for our families, our community, and for keeping Faolan’s legacy shining so brightly. We love you. 🤍

Content warning: stillbirth, pregnancy loss. This post discusses preventable stillbirth and invites participation in a l...
21/07/2026

Content warning: stillbirth, pregnancy loss. This post discusses preventable stillbirth and invites participation in a lived experience survey.

We know these conversations can be difficult and deeply personal. We share them because meaningful change starts with awareness, research, and listening to the voices of bereaved families.

If now isn’t the right time to read on, please take care of yourself 🤍🤍🤍

If you have experienced stillbirth and feel comfortable sharing your experience, we’d really encourage you to consider completing this important survey.

Every day in Australia, six babies are stillborn. While progress has been made, there is still so much work to do to better understand why these tragedies occur and how more lives can be saved.

A new national lived experience survey has been launched by the incredible Tim McCranor Michelle McCranor • Stillrunning to hear directly from families who have experienced stillbirth.

By sharing your experience, you’ll help build a stronger evidence base to advocate for improvements in education, care, and policy across Australia.

If you feel able, we encourage you to take part. Every story shared has the potential to help create meaningful change for families now and in the future.

Survey: https://forms.gle/CWNNc5Bx5CqFZHiD7

Please also consider sharing this with others who may wish to contribute. Together, our voices can help shape a future where fewer families experience the heartbreak of stillbirth ❤️‍🩹

As demand for our Memory Boxes has grown, so too has the demand on the incredible small businesses that lovingly create ...
14/07/2026

As demand for our Memory Boxes has grown, so too has the demand on the incredible small businesses that lovingly create the items inside them.

For the past two years, every candle has been hand-poured by the beautiful Lisa from arch.and.coops.candleco As a fellow bereaved mum, Lisa has poured not only wax into every candle, but so much of her heart, time and generosity into supporting our families. We honestly can’t thank her enough for everything she’s given to IMOY.

As we’ve continued to grow, it became clear that this was simply too much for one small business to carry alone.

So we’re incredibly excited to welcome another beautiful mama to the candle team. Cassie from Cassie | REFILLABLE SOY CANDLES & HOME FRAGRANCE has already been creating our much-loved Inner Peace room sprays, and will now also be hand-pouring candles for our Memory Boxes and Keepsake Packs.

This isn’t a goodbye to Lisa, far from it. It’s about sharing the load, supporting one another, and ensuring we can continue providing these special keepsakes to every family who needs them 🩷🙏🏼

We feel so incredibly lucky to work alongside such talented women, many of whom have their own stories of pregnancy and infant loss.

There is something so meaningful about knowing these keepsakes are created with such love, understanding and care.

Pictured are some of our beautiful new candle additions ✨ 🤍

Our limited edition PAIL tees are now available for pre order on our website. $55.00 includes the option to add your bab...
11/07/2026

Our limited edition PAIL tees are now available for pre order on our website.

$55.00 includes the option to add your baby’s name to the memorial print screen on the backside of the tee.

A beautiful way to create the opportunity to talk about pregnancy and infant loss, creating awareness while honouring your baby alongside many others,

All funds raised go towards funding our Memory Boxes, Keepsake Packs and Support Groups.

🩷✨🪽

Address

Perth, WA
6152

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