04/10/2026
Because the conversation does not end with this great campaign.
After nearly 10 years, we are retiring the What She Makes campaign, and it has been an incredible journey. Together, we’ve helped shift the conversation around living wages and pushed Australian brands to make commitments and take action towards paying the women who make our clothes a living wage.
That’s something worth celebrating. And remembering.
But while this campaign is ending, the issue isn’t.
Many workers are still not earning enough to afford a decent standard of living, and too many brands have yet to make living wages a reality across their supply chains.
So, as we close this chapter, we have one last ask:
Share this post and tag a brand you want to see continue to act on living wages.
Because this conversation doesn’t end when the campaign does.