27/07/2026
This is exactly why LEADA created the "Road Trip to Lakes Entrance" campaign. https://www.lakesroadtrip.com.au/
A huge thank you to Lakes Post & Printing for helping share the story and support this important local initiative.
The campaign is all about encouraging visitors to take the road to Lakes Entrance during the quieter months, whether it’s for a day trip, a weekend away, or a two-to-three-night coastal escape.
Every extra visitor, every extra night, every meal, coffee, retail purchase, cruise booking or activity makes a real difference to our local businesses.
We are proud to be working with LEADA members to promote Lakes Entrance as the beautiful, welcoming and experience-rich destination we all know it is.
"Lakes Entrance is closer than you think. Better when you stay."
Please read, share and help us spread the word to everyone that needs to know how great Lakes is. Apparently there are some of those people out there. 🥰
The Lakes Entrance Action and Development Association (LEADA) has officially launched a new pilot tourism campaign aimed at driving off-peak visitation to the coastal town.
📸 The "Road Trip to Lakes Entrance" campaign aims to boost the local economy during quieter months by promoting day trips, weekend stays and short coastal escapes. (Photo: Visit Victoria)
Read more ⬇️
https://lakespost.com.au/20309/boosting-off-peak-tourism/