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Rural Women Unite was created to put the spotlight on mental health in the bush and to advocate for free professional support services available to those who need it the most.

15/10/2026

RURAL WOMEN
Written by Tilly Mitchell 🩷

A rural lady is a superhero, one however not written in books…
She’s loving and nurturing, she cleans, caters and cooks.

She feeds a tribe, runs the office and can work a mob of cattle…
She can strain a fence, drive a machine and even jump in the saddle.

They tackle every task at their hand, with grit and with grace…
They’re the first with medical aid, a bush nurse in any case.

This woman can catch a fish, grow a garden and fire a gun…
And when she’s with her girls, she sure knows how to have fun.

She jumps behind the bar, but still gets out to carve up a dance floor…
When it comes to keeping rural Australia running, SHE is the core.

The backbone of the operation, she does all the behind the scenes…
Yet she never asks for the credit, she handles it, by all means.

She’s on boards, in committees and even finds time for the ICPA…
Multitasking is her nature, you’ll be amazed what she achieves in a day.

The one who chases up suppliers, logs the stock and makes the calls…
Handles the finance, bargains the deals and plans when numbers fall.

They are the first to nurse a baby and take the weight off a tired mum…
First to lend a helping hand and can enjoy a cheeky rum.

A bottle of bubbly and good grids, then she no doubt is pleased…
Her ability to wrangle up bush kids is never at all ceased.

She’s there when something’s wrong or when you’re feeling a little low…
She has a shoulder to cry on with motherly advice always in tow.

A rural woman is classy, but still knows how to stand her ground…
She can take on any doubtful judgement and conquer any great mound.

A ‘just get on with it’ attitude no matter what she may endure…
Her instinct is powerful, she always seems to know the cure.

Her time is precious and yet she spares it all to others…
Not just her family; but her workers, she always mothers.

She is stronger than most and she is tougher than nails…
Through floods, fires and droughts she never once bails.

The kind of woman who’s not afraid to get down, dirty and dusty…
But her ability to scrub up presentable, is never at all rusty.

A bit of denim, a bright lippy and neck scarf always in fashion…
Raising her kids and running a business, rural life is her passion.

It is with such gratitude I am surrounded by ladies such as these…
They’ve taught me all that I know and guide me through life with ease.

They can organise an event and sure know how to host…
So, it to these incredible ladies, let us raise a toast!

Without these rural women, s**t just wouldn’t get done…
My ultimate inspirations and biggest supporters all in one!

Sharing today in honour of International Rural Women’s Day.

🩷🩷🩷🩷

14/10/2026

Today, we celebrate the strength, resilience and incredible spirit of rural women. 🌾🤎

But behind that strength, there’s often so much more than meets the eye.

This International Rural Women’s Day, a little reminder that you don’t have to carry it all. Looking after yourself matters just as much as looking after everyone else. 🫶

Need a Yarn? 0488 807 266

Happy International Rural Women’s Day!

WE NEED YOUR HELP 🤍Rural Women Unite and the mission behind it has never about the people behind it turning the cogs… it...
09/10/2026

WE NEED YOUR HELP 🤍

Rural Women Unite and the mission behind it has never about the people behind it turning the cogs… it represents all women (and blokes) in rural and remote Australia. The mums and dads, the ringers, the teachers, the farmers, the govies, the pilots, the truckies, the small business owners…. The more we band together, the more we can spread the important message of the professional mental health support services available to those in need.

So, we’ve got a favour to ask…

We’d love to bank a range of socials content we can use to showcase just how unique life in rural and remote Australia really is. Short video clips of your everyday life, no matter what you are doing. Whether you live in a rural town, or on the land, you can help us make a difference.

Please feel free to DM us if you’d like to help out - we can absolutely do our best to tag you on socials if you’d like that.

Additionally - if you have used the Virtual Psychologist service, or have attended an event and you’re willing to ANONYMOUSLY share your story, we’d also be very grateful.

Have a fantastic weekend ✌️

Thanks a million,
Sal and Jum 🤍

Virtual Psychologist

08/10/2026

So many incredible prizes and very lucky winners! 💕 A huge thank you to everyone who generously donated prizes and to everyone who purchased tickets! 🎟️✨




A lot of what we share on socials at RWU is the fun stuff. The luncheon, the ladies, the prizes, the sponsors… but behin...
07/10/2026

A lot of what we share on socials at RWU is the fun stuff. The luncheon, the ladies, the prizes, the sponsors… but behind it all is such an important mission.

A mission to ensure that every single rural and remote Aussie has accessible and professional mental health support that is free. Not a referral service, not a volunteer squad. A professional service. A service they can use and stay with. A service that provides ongoing support.

That’s why we work so closely with Virtual Psychologist and it’s stories like this one that make it all worthwhile.

A beautiful mum from CQ reached out to us recently and shared this…

“I just wanted to reach out to you and say thank you!

Thank you for what you and your team of ladies have created at RWU.

I have struggled and been managing my own mental battles since I was 21. All the time while being in isolated rural areas.

To have a platform that is reliable and consistent for those who need support for what ever degree of mental health battle the are dealing with is something I cannot find words for.

This is something so close to my heart and personal story”

Every story matters. Every life matters.

If you text 0488 807 266

WINNER WINNER CHICKEN DINNER 🙌🙌Congratulations to Kendal Young … you are the lucky winner of our 5K GIVEAWAY! You’ve lan...
30/09/2026

WINNER WINNER CHICKEN DINNER 🙌🙌

Congratulations to Kendal Young … you are the lucky winner of our 5K GIVEAWAY! You’ve landed yourself a 3L RWU branded YOWY watercan + 2 RWU caps. Pop us a DM, and let’s get these goodies to you.

Thank you so much to every single person who commented, liked and shared. There can only be one winner, but you’re helping to spread such an important message, and we are so grateful.

Let’s do another epic giveaway at 10K 🤝🩷

PS - don’t forget, you can purchase the hot pink branded 3L YOWY from 6pm Thursday 1st October, over on the YOWY website. $50 from each water can sold will be donated directly to the FREE professional mental health services provided by Virtual Psychologist

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Charters Towers, QLD

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0407743975

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