PAWGUST

23/01/2026

It's National Peanut Butter Day… a lick-tastic day in our calendar. 🐶
The BIG question is smooth or crunchy? 🥜

👉 Tell us what do you and your furry friend prefer? 🐾


[Image Description: black lab puppy licking lips. Text: Big licks. Peanut Butter Day.]

13/01/2026

A new year means new beginnings — for people, and for puppies learning to change lives. 🐕‍🦺

In 2026, PAWGUST will once again help guide dogs-in-training take their next steps toward independence. 🐾

We’re so glad you’re part of this journey. 🧡



[Image description: yellow puppy walking on a lead wearing an orange guide dogs coat.]

07/01/2026

PAWGUST is better with friends — especially furry ones! 🐾

New year = new walking goals.
Tell us:
👉 Your dog’s name
👉 Their favourite walking spot

📸 Include a pic and we might feature your pup! 🐶❤



[Cute puppy with speech bubble: “Tell us about your dog ”.]

05/01/2026

New year. New walks. Same big hearts 🦮

Start stretching those legs and warming up the lead — big things are planned this year.

Stay tuned! 🧡

Share a PAW 🐾 if you are with us.



[Image Description: yellow Labrador puppy walking on lead next to person.]

31/12/2025

That's a wrap on another PAWsome year! ✨🐾

This year was filled with even more wagging tails, inspiring stories, and an amazing community of dog lovers. 🧡
Since PAWGUST began, we have achieved unPAWlievable results for Guide Dogs organisations in Australia and New Zealand.🐾

From the bottom of our paws, THANK YOU for being part of the PAWGUST pack — for taking the lead, sharing your pups adventures, and raising vital funds and awareness for Guide Dogs. 🐶

Here’s to 2026 and even more moments worth celebrating together. 🎉



[Image Description: cartoon dog icons with text: since PAWGUST began... 60,000 pawticipants, $7.8million funds raised, 168,000 donations and 156 puppies funded.

26/12/2025

It’s Boxing Day, PAWGUST style! 📦🐾
Tell us… what was your pup’s favourite Christmas gift? 🎁🐶

A new toy 🧸, extra treats 🦴, or just quality time? Drop it in the comments 👇

Don’t forget to tag so we can see the fun!



[Image Description: a dog sitting on Santas lap weaing a santa costume.]

24/12/2025

Merry Woofmas ft some of our PAWGUST pack! 🎄❤️
Wishing you and your furry friends a day full of love, treats, snuggles and tail wags. 🐶

Thank you for sharing your festive pup moments with us — keep tagging , we love seeing your holiday hounds! 🎁



[Image Description: a carousel of images of different breed dogs in festive clothes celebrating Christmas]

24/12/2025

Santa Paws is coming! 🎄🐾
Is your pup on the nice list this year? 🐶🎅

Show us your festive fur-baby and tag — we might feature your pup! ❤️🎁



[Image description: lab puppy looking guilty with a present. Text: 'Does anyone else buy their pets Christmas presents so they don't feel left out?]

23/12/2025

🎄Santa Paws Photo Feature! 🐾
Check out these PAWsitively festive pups! 🎅🐶
Thank you to everyone who shared their festive pups — your furry friends have absolutely sleighed it ✨

Keep tagging us in your festive dog pics — we love celebrating this season with our PAWGUST community 🦴✨



[Image description: a carousel of different dog breeds wearing festive clothes, santa hats, glasses, scarves with a festive backdrop.]

22/12/2025

🎄The most pawsome time of year is here! 🐾
📸Share your furry friend’s holiday moments & tag - we might feature them! 🐶❤

Whether they're rocking a Santa hat, snoozing under the tree, or playing in the tinsel, we want to see their holiday spirit. 🎅🏼🎁



[Image description: cartoon christmas dog icons with text that reads: Share your most Christmas snaps of your pooch.]

16/12/2025

04/12/2025

It's National Sock Day! 🧦 While that might be an odd one to celebrate, we love to spot our PAWGUST socks out in the world on hoomans and pups alike.
Share your PAWGUST sock pics below.👇🐾