16/05/2026
TRAINING OBJECTIVES
(What participants will learn)
By the end of the training program, participants will be able to:
1. FINANCIAL OBJECTIVES
¡ Calculate the true cost of producing one live rabbit.
¡ Determine their Rabbitry's breakeven price per Rabbit or per kilogram of meat.
¡ Identify the three key cost drivers on their Rabbitry
¡ Compare profitability across different Rabbit lines, litters, or cages using simple records.
2. RECORD KEEPING FOR PROFIT
¡ Set up a weekly record sheet tracking: feed used, rabbits sold, deaths, sales revenue, c
ustomer type.
¡ Spot at least two âprofit leaksâ from their Rabbitry.
¡ Use three months of records to decide which Doe to cull, which customer to drop, or which price to raise.
3. MARKETING & SALES VOLUME
¡ List three distinct customer segments for rabbit products.
¡ State one specific need or buying trigger for each segment.
¡ Create a simple volume-based sales offer (e.g., â100 rabbits per week at $X each, deliveredâ).
4. SCALING OPPORTUNITIES
¡ Identify one key barrier limiting their Rabbitry current sales volume or productive capacity..
¡ Propose two lowâcost solutions to overcome that barrier without compromising quality.
¡ Draft a 30âday action plan to increase sales by at least 10% or add one new channel.
5. MINDSET SHIFT
¡ Explain why âmore Rabbitsâ does not always mean âmore profit.â
¡ Name one current practice they do for technical reasons that actually loses money (e.g., keeping a poor breeder âto see what happensâ).
DESIRED OUTCOMES
(What will be different after training)
Immediate (at workshop end)
¡ Each farmer completes a breakeven calculation for their own Rabbitry using their real numbers.
¡ Each farmer fills out a sample weekly record sheet and commits to tracking for 30 days.
¡ Each farmer writes three specific actions to take in the next week.
¡ At the end of the training program Rabbit farmers should be able to correctly identify a profitable vs. unprofitable rabbit line.
Shortâter
