PRSA Blue Ridge

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The Blue Ridge Chapter of the Public Relations Society of America is a professional association serving Central and Southwest Virginia public relations practitioners. Founded in 1992, the chapter strives to bring together professionals to enhance the practice, provide an exchange of experiences and ideals, and promote professional development.

It was a beautiful day in Christiansburg for our PRSA luncheon! Thank you Randy Belcher from AccessU & AccessUnltd. for ...
08/10/2026

It was a beautiful day in Christiansburg for our PRSA luncheon! Thank you Randy Belcher from AccessU & AccessUnltd. for talking to us about the Power of Storytelling and Bull & Bones, Burgers•BBQ•Brewpub for making it such an enjoyable afternoon full of info and networking and delicious food! BONUS CONTENT: learning the 7Bs👏👏👏

Missed this event? Don’t worry….. you can make our next one! Visit https://www.prsa-blueridge.org/ for all the info!

Hiring or looking for interns? Mark your calendars for Oct 16 👇Virginia Tech School of Communication Hannah Shinault Deu...
23/09/2026

Hiring or looking for interns? Mark your calendars for Oct 16 👇

Virginia Tech School of Communication
Hannah Shinault Deuyour

A good brand story doesn’t just tell people what you do. It gives them a reason to care. Join us on Oct. 8 from noon–1 p...
21/09/2026

A good brand story doesn’t just tell people what you do. It gives them a reason to care. Join us on Oct. 8 from noon–1 p.m. for The Power of Brand Storytelling at Bull & Bones.

Randy Belcher, Senior VP of Creative Services at AccessU, will break down what makes a story stick, how brands can connect with audiences in meaningful ways, and why the way we tell a message matters just as much as the message itself.

Come for the storytelling. Stay for the conversations AND most importantly lunch!

Register today 👉 https://www.prsa-blueridge.org/events-1/the-power-of-brand-storytelling-2

Meet Tiffany Bradbury, PRSA Blue Ridge Chapter Secretary & Communications Co-Chair!Tiffany serves as the Director of Com...
10/09/2026

Meet Tiffany Bradbury, PRSA Blue Ridge Chapter Secretary & Communications Co-Chair!

Tiffany serves as the Director of Community Engagement for the Roanoke Valley Resource Authority - RVRA, where she connects with the community and helps tell the story of an organization that impacts all of us in one way or another.

And yes, that means Tiffany gets to talk about trash for a living. She'll tell you it's actually pretty interesting, and her enthusiasm for community engagement makes it hard to disagree.

Outside of work and PRSA, Tiffany is passionate about good food, good conversations and a good night out. Jaybird Tavern is currently her favorite Roanoke spot, with Sidecar and Six & Sky close behind. She's also a Marvel fan (bonus points for Thor), loves a good romcom, and will happily revisit classics like Grease and Coal Miner's Daughter.

Her most-used emoji? ❤️

We're grateful to have Tiffany's energy, enthusiasm and love of connecting with people on the PRSA Blue Ridge Chapter board. And if you ever need someone who can make talking about trash sound interesting, she's your person. 😉

🏆 Your hard work deserves to be recognized.Applications are now open for the 2026 PRSA Blue Ridge Summit Awards!Did you ...
03/09/2026

🏆 Your hard work deserves to be recognized.

Applications are now open for the 2026 PRSA Blue Ridge Summit Awards!

Did you lead a standout campaign, land impressive media coverage, create a great video, tackle a communications challenge, or simply make something awesome happen? Now’s your chance to put that work in the spotlight.

The Summit Awards are open to professional PR practitioners and PR students, and PRSA membership is not required to enter.

✨ Early Bird Deadline: November 15
✨ Regular Deadline: December 1

With categories ranging from Earned Media and Video to Public Relations Campaigns, Internal Communications, Special Events, Writing and more, there are plenty of ways to showcase your best work.

Don’t let that great project live forever in your portfolio folder. Enter it! 😉

Check out the categories, entry requirements and fees, and get your submission started. We can’t wait to celebrate the incredible work happening across our region!

Learn more: https://www.prsa-blueridge.org/awards

24/08/2026

What a great conversation! 👏 Thank you to everyone who joined us for our August luncheon, Navigating Complex Communications: Lessons from the Google Data Center, featuring Laura Schirmer, from the Western Virginia Water Authority, at the Train Station.

Laura gave us a behind-the-scenes look at the communications challenges that come with a project of this scale, and shared thoughtful, practical lessons on public interest, media, and complex messaging.

A big thank you to Laura for sharing her expertise and to everyone who joined us! 💙

Ready for our next luncheon in Blacksburg?
Learn more: https://www.facebook.com/share/1DfzaQ9Zm3/

A big thank you to our August Luncheon Sponsor, the YMCA of Virginia's Blue Ridge! The Y is a place for smiles, connecti...
06/08/2026

A big thank you to our August Luncheon Sponsor, the YMCA of Virginia's Blue Ridge! The Y is a place for smiles, connection and just pure fun for everyone.

Curious about what the Y? Mark your calendars for Be Our Guest Week, September 24–30. During this special week, guests can try the Y for free at the following locations:
📍 Botetourt Family YMCA
📍 Kirk Family YMCA
📍 Salem Family YMCA
📍 Rockbridge Area YMCA
📍 YMCA at Tanglewood
📍 YMCA Express at Gainsboro

Thank you to the YMCA of Virginia's Blue Ridge for supporting PRSA Blue Ridge Chapter and helping strengthen our community.

If you have not registered for our Aug 13 luncheon, you can buy tickets here: https://www.prsa-blueridge.org/events-1/avoiding-burnout-in-a-do-it-all-industry

Meet Our PRSA Blue Ridge Chapter Sponsorship & Communications Co-Chair: Ceci LeonardShe doesn't find writing this in the...
22/07/2026

Meet Our PRSA Blue Ridge Chapter Sponsorship & Communications Co-Chair: Ceci Leonard

She doesn't find writing this in the third person strange at all. It's a completely normal occupational hazard when you spend your days creating content and managing more than a dozen social media accounts.

If you're wondering why you're looking at an avatar instead of an actual photo of Ceci... it's because she's usually the one behind the camera. Turns out, pointing a camera at people is a surprisingly effective way to make them suddenly remember they have somewhere else to be. Every now and then, though, a few brave souls indulge her. Occasionally, the local news even calls her back, and she gets to stand behind someone else's camera instead. It's usually much bigger, much heavier, and definitely more expensive.

By day, Ceci wrangles communications for the YMCA of Virginia's Blue Ridge, where there's always another story to tell, another program to promote, or another caption to rewrite because she thought of something better five minutes later.

Want to get Ceci's attention? Leave a really clever comment on social media. Or a really nasty one. Either way, she'll probably see it.

Now, if you'll excuse her, she's going back to writing in the third person about literally anyone else...

📸: Pedro Vega Jr.

Address

420 Peppers Ferry Rd NW

24073

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