09/24/2026
JOIN US — EVERYONE IS WELCOME!
You do not have to be a current member of the California Fairs Alliance to attend!
We welcome fair managers and industry professionals from throughout California to join us for three days of learning, networking, collaboration, and connection.
PROGRAM HIGHLIGHTS
CEO Orientation to WFA & CFA
Fairgrounds as a Year-Round Business
Public Speaking & Media Training
Surviving a Critical Community
CFA Area Networking Lunch & Board Update
Free Speech at the Fairgrounds
The True Cost of Concessions
Managing Up: Building a Strong CEO–Board Relationship
Budgeting for the Unexpected
Plus, enjoy the Industry Open House, Managers’ Night Out, networking opportunities, and time to reconnect with colleagues from across California.
November 2–4, 2026 | Sacramento, California
Fairgrounds: Everyday Essential — One Place. Every Purpose. All Year Long.
https://www.westernfairs.org/p/attend/fair-managers-conference