Play for P.I.N.K.

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Play for P.I.N.K. Play for P.I.N.K. is a grassroots organization dedicated to raising funds to fight breast cancer through sporting & lifestyle events.

We contribute 100% of all net proceeds to the Breast Cancer Research Foundation, to fund the world’s top researchers. Play for P.I.N.K.® raises money at over 300 events across 30 states thanks to our 32,000 annual participants. In 2020, $3 million was donated to our sole beneficiary, the Breast Cancer Research Foundation.

Today, we honor the memory of Nicholas Lassman, beloved son of Play for P.I.N.K. Founder Laura Lassman, who lost his lif...
09/11/2026

Today, we honor the memory of Nicholas Lassman, beloved son of Play for P.I.N.K. Founder Laura Lassman, who lost his life on September 11, 2001. Nicholas remains forever in our hearts, and we will never forget him. Today, we also remember and pay tribute to all those who perished on 9/11, holding their families and loved ones in our thoughts.

Meet our September Researcher of the Month, Dr. Joshua LaBaer! His research is focused on understanding what drives aggr...
09/09/2026

Meet our September Researcher of the Month, Dr. Joshua LaBaer! His research is focused on understanding what drives aggressive, treatment-resistant triple-negative breast cancers, finding new ways to target them, and developing personalized treatment regimes.

We’re wishing everyone a safe and restful Labor Day! We especially hope that our hard-working volunteers and event organ...
09/07/2026

We’re wishing everyone a safe and restful Labor Day! We especially hope that our hard-working volunteers and event organizers are taking a well-earned day off. Your time and energy make Play for P.I.N.K. possible—rechare your batteries today! 💖



September is BRCA Gene Awareness Month, a time to raise awareness of the BRCA1 and BRCA2 genes and how certain mutations...
09/05/2026

September is BRCA Gene Awareness Month, a time to raise awareness of the BRCA1 and BRCA2 genes and how certain mutations can increase the risk of breast and ovarian cancers. Know your family history and talk with your doctor about whether genetic testing may be right for you!



We found something special tucked away in the P.I.N.K. scrapbook! These newspaper clippings are from all the way back to...
09/04/2026

We found something special tucked away in the P.I.N.K. scrapbook! These newspaper clippings are from all the way back to early 2000’s!

Stay tuned as we share more memories this month, from 30 incredible years of PFP.



Summer may be winding down, but our biggest season is just around the corner. Breast Cancer Awareness Month is almost he...
08/28/2026

Summer may be winding down, but our biggest season is just around the corner. Breast Cancer Awareness Month is almost here, and we're looking forward to another October filled with community, education, and support for lifesaving breast cancer research. Stay tuned… There's so much more to come!

At Old Westbury Golf & Country Club, they play with P.I.N.K. and purpose! 💗🏌️‍♀️We were thrilled to welcome the Old West...
08/27/2026

At Old Westbury Golf & Country Club, they play with P.I.N.K. and purpose! 💗🏌️‍♀️

We were thrilled to welcome the Old Westbury community to the Play for P.I.N.K. family this year and are so grateful for the incredible energy and support behind this inaugural event.

A huge thank-you to our champions, Donna, Lisa and Randi, and the entire committee of all-stars who made the day so special. We can’t wait to see what 2027 has in store! 🎀





Oldwestbury FbGroup

Happy  ! 🐕💗 Some of the best workout partners have four legs. Here's to the dogs that keep us moving, make us smile, and...
08/26/2026

Happy ! 🐕💗 Some of the best workout partners have four legs. Here's to the dogs that keep us moving, make us smile, and remind us to enjoy every walk.


This week, try reaching out to someone you've been thinking about. A phone call, text, or coffee date can strengthen fri...
08/24/2026

This week, try reaching out to someone you've been thinking about. A phone call, text, or coffee date can strengthen friendships and remind someone they're not alone. Sometimes the smallest gestures have the biggest impact.


Every Play for P.I.N.K. photo captures something special: friendship, community, commitment, and memories made together....
08/19/2026

Every Play for P.I.N.K. photo captures something special: friendship, community, commitment, and memories made together. 💗📸

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New York, NY

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