Friends of + POOL

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Friends of + POOL A water-filtering floating pool in New York for everybody
www.pluspool.com No chemicals, no additives, just natural river water.

+ POOL started with a simple goal: instead of trying to clean the entire river, what if you started by just cleaning a small piece of it? And what if you could change how New Yorkers see their rivers, just by giving them a chance to swim in it? + POOL is designed to filter the very river that it floats in through the walls of the pool, making it possible for New Yorkers to swim in clean river water for the first time in 100 years.

We got to hang with Anne Hidalgo this AM, the former Paris Mayor who brought swimming to the Seine, to discuss how to ex...
09/23/2026

We got to hang with Anne Hidalgo this AM, the former Paris Mayor who brought swimming to the Seine, to discuss how to expand the Swimmable Cities movement. Her story to make the Seine swimmable is very similar to ours, despite very different power dynamics.

“Eww”
Impossible!”
“Too expensive for just a few days of the Olympics games”
“I’ll believe it when I see it”

But in the end the dream became real and everyone loved it. She leveraged her goal to make the Seine swimmable to secure an Olympic bid, invest in green infrastructure, and open up several swimming sites along the river for the public to enjoy for decades to come.

“I love the rivers. I love the sea. I love the water” - Anne Hidalgo

Huge thanks to Solar One Nonprofit and Stephen Levin for hosting us!

09/16/2026
Our superstar swimmer Nora Cronin is taking the plunge in the Chicago River Swim this weekend! 🏊‍♀️🌊Even better, she’s s...
09/16/2026

Our superstar swimmer Nora Cronin is taking the plunge in the Chicago River Swim this weekend! 🏊‍♀️🌊

Even better, she’s swimming for a great cause. Nora is raising funds to support ALS research and learn-to-swim programs for Chicago youth—a mission very close to our hearts here at + POOL.

We’ll be cheering her on from NYC! 💙 Donations are open through October 20, so show Nora some love and help support her swim at https://runsignup.com/noraswims.

One day left to bid! From tickets to Saturday Night Live, seats at a New York Rangers game, to dinner at Nami Nori, VIP ...
09/14/2026

One day left to bid! From tickets to Saturday Night Live, seats at a New York Rangers game, to dinner at Nami Nori, VIP tickets at Forest Hills Stadium, and more, some of our biggest Silent Auction packages are still up for grabs. Swipe through for a few of our favorites, then head to the auction to see the full lineup and place your bids. Bidding closes Monday at 9 PM, and you don’t have to attend the Pool Party to win.

Bid now! Link in bio.

This just landed in our Silent Auction! Two tickets to Saturday Night Live are officially up for grabs. Live from New Yo...
09/12/2026

This just landed in our Silent Auction! Two tickets to Saturday Night Live are officially up for grabs. Live from New York… maybe it’s your Saturday night? Bidding is open now and you don’t have to attend the Pool Party to win.

Bid now! Link in bio.

The power of design.
09/12/2026

The power of design.

09/10/2026
Our Summer Pool Party Silent Auction is officially live, and this year’s lineup has something for everyone. Score incred...
09/03/2026

Our Summer Pool Party Silent Auction is officially live, and this year’s lineup has something for everyone. Score incredible seats to some of NYC’s biggest sporting events, plan your next getaway, recharge with one-of-a-kind wellness experiences, refresh your wardrobe, or get exclusive access to some of the exciting people and places shaping fashion, culture, and entertainment in New York and beyond. And that’s just the beginning.

Start exploring and get your bids in early! The auction culminates at our Summer Pool Party on September 14 at Mr. Purple, where we’ll close out the final round of bidding live.

Bid now: https://pluspool2026.ggo.bid/n/package-list

Thank you to Atlantic Yachting, Stubhub, JetBlue, and Knosis for their generous donations!

In concert with New York Fashion Week, + POOL’s Summer Pool Party is excited to announce an intimate fashion experience ...
09/02/2026

In concert with New York Fashion Week, + POOL’s Summer Pool Party is excited to announce an intimate fashion experience with Hawaiian-born, NYC-based designer Mikael Pono (www.mikaelpono.com) and his newest collection, Genesis. The evening will explore a larger question at the heart of both Mikael Pono’s practice and + POOL’s mission: How can fashion and design exist in conversation with — rather than apart from — the natural world?

Through an intimate showroom-style experience, guests will be invited to discover the connection between the land, waterways, material sourcing, and the future of fashion in New York City.

Learn more about the IRL experience and get tickets here: https://pluspool.com/nyfw-2026-mikael-pono/

You know how you will feel once Labor Day comes and passes? You go through summer withdrawal - it was too short, your ta...
08/19/2026

You know how you will feel once Labor Day comes and passes? You go through summer withdrawal - it was too short, your tan is already fading, and you still have some more of you to give. We got you.

Swim, sip, and support + POOL at our annual Summer Pool Party on Monday, September 14th from 6 - 9pm at Mr. Purple in the Lower East Side. We have an exciting lineup of in-pool and on-deck entertainment, specialty cocktails, a curated silent auction, and of course, swimming. What better way to extend summer AND support NYC’s next major public asset, and + POOL’s water safety and environmental stewardship programs?

You won’t want to miss it!

Get your tickets now: www.pluspool.com/party

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New York, NY

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