01/04/2023
Orthodox Jews have been the target of more than a dozen misleading and one-sided portrayals of their community in the pages of The New York Times for the last four months.
It has become abundantly clear that Orthodox Jews must respond to protect their physical security and to depict Orthodox Jews without a jaundiced eye.
That’s why advocates have launched KnowUs: an initiative to combat negative stereotypes advanced by the The New York Times and others and provide an inside look into the lives of Orthodox Jews. KnowUs just erected three prominent Midtown Manhattan billboards, kicking off the campaign. Already garnering attention, the billboards direct viewers to KnowUs.org, a growing informational website, buttressed by a digital campaign, which rolled out today. It’s no secret that antisemitism is on the rise in New York City. There were 45 antisemitic hate crimes against Jews in November 2022 alone, according to NYPD statistics, more than double the figure in November 2021. But here’s what’s not talked about much: the overwhelming majority of antisemitic hate crimes and assaults are perpetrated against Orthodox Jews. Agudath Israel of America, a leading national Orthodox Jewish nonprofit headquartered in Manhattan, is deeply concerned. The Times’ apparent obsession with painting Orthodox Jews negatively can only increase animus, and potentially violence, against the Orthodox Jewish community.
In addition to the billboards and website, KnowUs will be directly calling on policymakers, journalists, and all people of good faith to respect the entire cultural patchwork of populations that is New York, including Orthodox Jews.
For more information, visit KnowUs.org.