24/07/2026
Meet Esther, our Broadcaster of the Month for July 2026!
Esther Achako is a broadcaster with 88.4 VOICE of TESO, based in Soroti City, in Eastern Uganda. Their program Eporoto Lo Akorio (Famers forum) is part of the Green Leaf Platform, and she is responsible for hosting subject-matter specialists, recording interviews with farmers on agricultural issues, as well as preparing the runsheet. She is also the lead on promoting the radio program on social media.
The team gives plenty of space to women and youth in the program through interview segments and encouraging them to call in for the "Have your Say" segment. They recognize and value the voices of women and youth. Social media is one of the key channels for encouraging listeners to call in, and Esther shares the question and radio station number through WhatsApp, Facebook, YouTube, as well as on air.
Another key to getting good engagement from women and youth, as well as other audience members, is to really understand and serve their needs. By creating the right content, following the runsheet, and engaging the right subject-matter specialists, listeners get good information from the program.
She says participating in the Green Leaf Platform has helped her to learn how to plan and package the program for a quality broadcast, and has introduced her to subject-matter specialists. They have had great feedback from listeners who have learned about and adopted various practices discussed on air, including mulching and intercropping. Esther herself has become a poultry farmer!
Visit www.farmradio.org to learn more about how Farm Radio is leveraging radio and ICTS (e-extension) through the Platform Project to serve millions of small holder farmers in Uganda.
Farm Radio International - Radios Rurales Internationales IKEA Foundation Just Communication Ecaat Stephen Justin Mugwisagye Brenda