27/05/2026
Some partnerships are built to last, and Great Eastern's nearly four decades of partnership with Community Chest since 1987 is a testament to that.
Over the years, their commitment to doing good has only grown stronger. The Great Eastern Women's Run, now in its 20th anniversary edition, has grown into an iconic movement. Going beyond fundraising, it has brought communities together and rallied awareness around causes that truly matter, year after year. A portion of every registration fee goes directly to support Great Eastern's dedicated social service agencies through Community Chest. 🏃♀️
And the giving runs deep within the organisation too. In 2025 alone, Great Eastern contributed over 19,000 volunteering hours regionally, showing that this culture of care extends from leadership all the way to the ground. 🤝
This is what it looks like when a business has embedded giving into its very DNA, and we hope their story inspires more organisations to step up and do good alongside us. 🧡
🎧 Tune in to the episode as part of CNA938’s four-part “Doing Good, Feeling Good” series this May: https://www.melisten.sg/podcast/playlist/Your-Singapore-Weekend-2481996/Community-Chest-Conversations-4--Great-Eastern-Life--Kwek-Perroy-Li-Choo--Managing-Director--Great-Eastern-Life--3335821
What does it take to build a legacy of giving that lasts for generations? In this final episode of our four-part series with Community Chest, we look at how long-standing partnerships and sustained commitment can create deep, meaningful impact over time. For more information on how to begin your