HouseofPakistan

HouseofPakistan House of Pakistan (HOP) is Pakistan’s first hyperlocal discovery marketplace where local commerce and culture meets discovery.

Most SMEs don’t fail at marketing because they’re not trying.They fail because they’re doing this 👇❌ Talking to everyone...
17/04/2026

Most SMEs don’t fail at marketing because they’re not trying.
They fail because they’re doing this 👇

❌ Talking to everyone
→ When you try to reach everyone, you connect with no one.

❌ Sounding unsure
→ If you don’t believe in what you’re saying, why should your audience?

❌ Ignoring your existing customers
→ Your biggest growth isn’t new people, it’s the ones who already trust you.

Fix these 3, and your marketing already gets 10x clearer.

Which one are you guilty of? 👀

If you’re working in the travel space, you already know how competitive the market has become.At   Lahore, we’re bringin...
11/04/2026

If you’re working in the travel space, you already know how competitive the market has become.

At Lahore, we’re bringing together travel consultants, agency owners, and operators for a focused session on how to actually grow in this space.

This session will cover:
→ How to turn destinations into sellable experiences
→ How to build a travel brand, not just sell trips
→ What is working in today’s market when it comes to bookings
The session will be led by Mahrukh from Teen Musafir, sharing practical insights from real experience.

18th April
The Food Story
Limited seats.
Follow connect for updates.

Sign up now. Limited seats

A huge thank‑you to Sana Wafa for leading an incredible Branding 101 session! From naming and voice persona to color psy...
10/04/2026

A huge thank‑you to Sana Wafa for leading an incredible Branding 101 session!

From naming and voice persona to color psychology, font systems, and positioning — every layer of building a brand was unpacked with clarity and insight.

Her session gave our audience a deep understanding of how to create brands that don’t just compete on price, but stand out on authority.

We’re grateful for such an extensive and inspiring conversation on what it really takes to build a brand that lasts.

We had the pleasure of hosting Ms. Sehrish Kanwal, Founder & CEO of Digital Umbrella, for an engaging session under the ...
08/04/2026

We had the pleasure of hosting Ms. Sehrish Kanwal, Founder & CEO of Digital Umbrella, for an engaging session under the KP SME Connect initiative.

Her session on “Building the Ideal Customer Profile” was an incredibly interactive, insightful, and practical learning experience — helping entrepreneurs and SMEs understand how to truly define and connect with their target audience.

A heartfelt thank you to Sehrish Kanwal for sharing her expertise, energy, and real-world marketing wisdom with our community.

We’re proud to feature her as part of our efforts to empower Pakistan’s growing SME ecosystem. 💡🇵🇰

Lahore, it’s time to turn destinations into experiences. The travel scene is changing fast, and so are the stories being...
03/04/2026

Lahore, it’s time to turn destinations into experiences.

The travel scene is changing fast, and so are the stories being built around it.
Whether you run a travel agency, plan experiences, create content, or dream about starting your own venture, this session is where your next journey begins. ✈️

🎯 What’s Happening: Karobaar Connect × House of Pakistan – Kinetic Session Lahore

📅 Date: 11 April 2026
🕔 Time: 5:00 PM – 6:30 PM
📍 Venue: The Food Story, Lahore

Join a room full of travel founders, creators, and dreamers, building Pakistan’s next wave of experiences.

🔗 Seats are limited. Register now!

We wrapped up another impactful orientation session for KP SME Connect this week — this time with the vibrant community ...
30/03/2026

We wrapped up another impactful orientation session for KP SME Connect this week — this time with the vibrant community at NIC Peshawar Business Incubators.

Mahvish Ayub from NIC Peshawar opened the session, and our HouseOfPakistan (HOP) team walked participants through how the programme is designed to help SMEs across Khyber Pakhtunkhwa build, strengthen, and scale their digital presence. Pakistan Single Window (PSW) was also highlighted as a key enabler in helping small businesses access wider markets and streamline their digital journey.

The session also brought together two incredible incubators — Arfa Kareem Incubator and BIC Incubator — whose presence added valuable perspectives and energy to the discussion.

KP SME Connect supports SMEs from 5 major sectors, grouped into 3 programme tracks, each receiving dedicated training and onboarding tailored to their needs:

Track A:
⛰️ Travel & Tourism
🎪 Events & Local Experiences

Track B:
🍯 Natural Products
🏺 Crafts & Artisanal Goods

Track C:
💎 Textiles, Gems & Jewellery

Watching founders embrace the idea of becoming discoverable and growing online is exactly why we built HOP — to ensure local businesses don’t stay hidden but rise on digital platforms where opportunities await.

More updates coming as the programme continues to roll out across KP.

Our Partners:
National Incubation Center, Peshawar (NIC Peshawar) | Pakistan Single Window (PSW)

Eid Mubarak 🌙✨May this Eid bring prosperity to your homes and growth to your ventures.House of Pakistan is proud to cele...
21/03/2026

Eid Mubarak 🌙✨

May this Eid bring prosperity to your homes and growth to your ventures.

House of Pakistan is proud to celebrate the spirit of Pakistani businesses and dreamers everywher

20/03/2026

The journey begins here 💻✨
We recently conducted an orientation session at NIC Peshawar for the KP SME Connect Programme, bringing together ambitious businesses ready to take their next step towards digital transformation.

20/03/2026

Most pashmina shawls you see are not real.

Read more about pashmina shawls on house of Pakistan.

Link in bio

20/03/2026

A meaningful start with inspiring women entrepreneurs 🌟

We were pleased to host the orientation session with the Women Chamber of Commerce & Industry Peshawar for the KP SME Internet Programme, kicking off on 2 February 2026. Here’s to digital growth, new opportunities, and stronger businesses ahead.

Your business is not treasure buried in a cave.It’s not going to grow there.Put it where people can actually find it, on...
19/03/2026

Your business is not treasure buried in a cave.

It’s not going to grow there.

Put it where people can actually find it, on HOP.

Address

Islamabad
44000

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