SMAC - Interreg NEXT MED

SMAC - Interreg NEXT MED EU-funded project under the Interreg NEXT MED Programme supporting tourism SMEs in their sustainable transition.

The SMAC Project launch event was successfully held at Al-Quds Open University in Bethlehem, bringing together represent...
22/05/2026

The SMAC Project launch event was successfully held at Al-Quds Open University in Bethlehem, bringing together representatives from academia, tourism and institutional stakeholders.

The event highlighted the importance of sustainability, digital transformation and Artificial Intelligence in shaping the future of accommodation MSMEs across the Mediterranean.

Through collaboration and innovation, SMAC continues supporting a more sustainable and resilient tourism ecosystem across the region.

📍 Al-Quds Open University, Bethlehem
📅 20 May 2026

DigitalTransformation

SMAC Project presented in Tunisia during the National Forum on Sustainable Coastal Tourism in the Mediterranean, held un...
20/05/2026

SMAC Project presented in Tunisia during the National Forum on Sustainable Coastal Tourism in the Mediterranean, held under the patronage of the Tunisian Ministry of Tourism.

The event highlighted the importance of sustainable coastal development, innovation and green transition across the Mediterranean region.

During the forum, CCITunis presented the SMAC initiative and the Simplified Sustainability Model for Accommodation (SSMA), supporting small accommodation businesses in their ecological transition.

A strong example of Mediterranean cooperation turning sustainability into practical action.

BlueEconomy Tourism Innovation MADE4MED

Day 2 of the SMAC Project Meeting in Barcelona focused on innovation, sustainability and the next implementation steps o...
20/05/2026

Day 2 of the SMAC Project Meeting in Barcelona focused on innovation, sustainability and the next implementation steps of the project.

Partners discussed:
• the development of the Simplified Sustainability Model for Accommodation MSMEs (SSMA)
• the progress of the AI Recommendation Tool (AIRET)
• pilot implementation planning
• sustainable tourism practices and knowledge exchange

The meeting highlighted the importance of transnational cooperation in supporting greener and more resilient tourism ecosystems across the Mediterranean.

GreenTransition

AIRET is designed to make sustainability more accessible, practical and achievable for accommodation MSMEs across the Me...
20/05/2026

AIRET is designed to make sustainability more accessible, practical and achievable for accommodation MSMEs across the Mediterranean.

From limited resources and complex sustainability decisions to the need for smarter digital support, the project focuses on creating tools built for real businesses and real everyday challenges.

Now entering Phase 1, AIRET is being co-designed through collaboration, regional insight and innovation — supporting a more sustainable future for Mediterranean tourism.

SMAC Newsletter #1 is here.From Drama to Split and Bari, the SMAC partnership continues building practical pathways for...
10/05/2026

SMAC Newsletter #1 is here.

From Drama to Split and Bari, the SMAC partnership continues building practical pathways for more sustainable accommodation businesses across the Mediterranean.

This first edition highlights:
- the official project kick-off in Greece
- participation in the “Paths That Last” Mediterranean event in Croatia
- Lead Partner training activities in Italy
- the project’s vision for accessible ESG adoption for tourism MSMEs

The SMAC project brings together partners from Greece, Egypt, Spain, Tunisia, and Türkiye under the Interreg NEXT MED Programme to support a more sustainable and inclusive tourism ecosystem.

Follow the project for updates, activities, and upcoming milestones across the Mediterranean.

Mediterranean TourismMSMEs Sustainability Hospitality GreenTransition EUProjects

30/04/2026

A more sustainable Mediterranean doesn’t start with big changes.

It starts small, one hotel at a time.

SMAC supports small accommodations in taking practical steps towards sustainability, with tools designed for real needs.

SMAC Project Meeting in Barcelona.Partners will meet on 11–12 May 2026 to continue working towards more sustainable and ...
27/04/2026

SMAC Project Meeting in Barcelona.

Partners will meet on 11–12 May 2026 to continue working towards more sustainable and resilient tourism across the Mediterranean.

Through collaboration and knowledge exchange, the project supports accommodation MSMEs in adopting practical and accessible sustainability practices.

GreenTransition

Alexandria is not only a city of sea and history, but also a destination that can be experienced through a more sustaina...
25/04/2026

Alexandria is not only a city of sea and history, but also a destination that can be experienced through a more sustainable lens.

From green spaces and cultural heritage to exploring the city on foot, sustainable tourism offers a more conscious way to discover Alexandria.

This carousel highlights five perspectives of the city through sustainability.

As part of the SMAC project, funded by the Interreg NEXT MED Programme, the Alexandria Chamber of Commerce supports the tourism sector by promoting practical sustainability practices.

How SMAC supports sustainable tourism in the Mediterranean.Small accommodation businesses play a key role in the tourism...
06/04/2026

How SMAC supports sustainable tourism in the Mediterranean.

Small accommodation businesses play a key role in the tourism ecosystem, while facing increasing sustainability demands, limited resources and complex standards.

Through a structured and practical approach, SMAC supports MSMEs by simplifying sustainability practices, offering accessible tools and strengthening their capacity to adapt and grow.

By combining real-world solutions, tailored support and innovation, the project contributes to building a more sustainable, competitive and resilient tourism ecosystem across the Mediterranean.

GreenTransition

Πώς το SMAC υποστηρίζει τη μετάβαση σε βιώσιμο τουρισμό στη Μεσόγειο

Οι μικρές επιχειρήσεις διαμονής διαδραματίζουν καθοριστικό ρόλο στο τουριστικό οικοσύστημα, ενώ ταυτόχρονα αντιμετωπίζουν αυξανόμενες απαιτήσεις βιωσιμότητας, περιορισμένους πόρους και σύνθετα πρότυπα.

Μέσα από μια δομημένη και πρακτική προσέγγιση, το SMAC υποστηρίζει τις ΜΜΕ απλοποιώντας τις πρακτικές βιωσιμότητας, προσφέροντας προσβάσιμα εργαλεία και ενισχύοντας την ικανότητά τους να προσαρμόζονται και να εξελίσσονται.

Συνδυάζοντας λύσεις που ανταποκρίνονται στις πραγματικές ανάγκες, εξατομικευμένη υποστήριξη και καινοτομία, το έργο συμβάλλει στη δημιουργία ενός πιο βιώσιμου, ανταγωνιστικού και ανθεκτικού τουριστικού οικοσυστήματος στη Μεσόγειο.

Tunisia leads the way in sustainable hospitality.The Tunisian Chamber of Commerce, partner of the SMAC project, highligh...
26/03/2026

Tunisia leads the way in sustainable hospitality.

The Tunisian Chamber of Commerce, partner of the SMAC project, highlights Tunisia’s strong progress in sustainable tourism across the Mediterranean.

From eco-certified hotels to solar-powered coastal resorts, the country is actively shaping a more responsible hospitality model. At the same time, cross-border collaborations and shared certification standards strengthen regional cooperation and amplify impact.

Through its contribution to the SMAC project, Tunisia showcases how sustainability, innovation and cooperation can drive real change in the tourism sector.



GreenTransition
TourismSMEs Mediterranean Tunisia

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Η Τυνησία πρωτοπορεί στη βιώσιμη φιλοξενία.

Το Εμπορικό και Βιομηχανικό Επιμελητήριο Τυνησίας, εταίρος του έργου SMAC, αναδεικνύει τη σημαντική πρόοδο της χώρας στον τομέα του βιώσιμου τουρισμού στη Μεσόγειο.

Από ξενοδοχεία με οικολογικές πιστοποιήσεις έως παράκτια θέρετρα που αξιοποιούν την ηλιακή ενέργεια, η Τυνησία διαμορφώνει ενεργά ένα πιο υπεύθυνο μοντέλο φιλοξενίας. Παράλληλα, η διακρατική συνεργασία και τα κοινά πρότυπα πιστοποίησης ενισχύουν τη συνολική επίδραση του έργου.

Μέσα από τη συμμετοχή της στο έργο SMAC, αναδεικνύεται πώς η βιωσιμότητα, η καινοτομία και η συνεργασία μπορούν να οδηγήσουν σε ουσιαστική αλλαγή στον τουριστικό τομέα.

Τα visuals έχουν σχεδιαστεί σε ενιαία αισθητική γραμμή με το υπόλοιπο υλικό του έργου, ενώ τα λογότυπα έχουν τοποθετηθεί σύμφωνα με τα guidelines.

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