18/07/2026
MSI Ethiopia Reproductives Choices has participated in the Bicycle Campaign for Health held in Hawassa; reaffirming its commitment to promoting healthy lifestyles and community well-being.
The campaign has been organized by Pedal Ethiopia in collaboration with the Sidama Region Sport Commission and the Hawassa City Administration Culture, Tourism and Sport Office. The event brought together the youth, cycling enthusiasts, and members of the public to raise awareness about the health and environmental benefits of cycling.
As a strategic partner of Pedal Ethiopia, MSI Ethiopia actively took part in the campaign, highlighting the organization's broader commitment to preventive health and wellness initiatives that complement its reproductive health services.
Speaking at the event, Dr. Abebe Shibru, Country Director of MSI Ethiopia, emphasized the importance of cycling as a simple, accessible, and effective way to improve physical and mental health. In his keynote address, he encouraged communities to embrace cycling as part of a healthy lifestyle, noting that regular physical activity plays a vital role in preventing non-communicable diseases and promoting overall well-being.
MSI Ethiopia remains dedicated to building healthier communities by supporting initiatives that encourage healthy living, strengthen partnerships, and create lasting positive impacts across the country.
