18/01/2026
✨How Speeches Are Meant to Sound - Masterclass✨
🔊 Speechwriting for Spoken Word
Most speeches are written, then read aloud. That gap between writing and speaking is where many speeches fail.
This masterclass is about writing for the ear, not the page. It is grounded in real-world speechwriting and draws on techniques used at the highest levels of government and executive leadership.
🏃♂️➡️Shane will cover:
👉 How professional speechwriters structure speeches meant to be spoken, not read,
👉 Practical techniques to make speeches sound natural, confident, and clear when delivered,
👉 When and how AI can support speechwriting, and where it makes speeches worse,
👉 Lessons from political and executive speechwriting that apply directly to Toastmasters speeches.
This session is designed for anyone who wants their speeches to land more cleanly, sound more human, and reflect how communication works outside the club environment.
You will leave with concrete techniques you can apply immediately to prepared speeches, leadership messaging, and high-stakes presentations.
🚹About Shane Doherty:
He is a former journalist with expertise in political reporting and news coverage. He went on to work as a speechwriter for the Queensland Premier, where he wrote speeches designed to be delivered live, under pressure, and scrutinised by the public, the media, and political opponents.
Today, Shane consults with CEOs and senior executives on speechwriting and strategic communication. His work focuses on clarity, authority, and impact.
📍When and Where:
Leading Edge meets in the Carindale Library. This session will be on Wednesday 21 January. We meet at 6:45 for a 7:00pm start and will be done by 9:00.
